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Is it time for the Santa Claus Rally?

For a thing people seem to take for granted - they never seem to know what time (or day) it's supposed to start or how big it's supposed to be or how long it's supposed to last. That doesn't stop the MSM from obsessing over the "Santa Claus Rally" each December and, the closer we get to Christmas - the more likely they are to claim any forward market movement to be a rally - much as my daughter used to call any old man with white hair and a beard Santa when she was five and we'd be in New York during the holidays.

If you believe in something hard enough - you can see it. Some call that faith, some wishful thinking, some madness and hallucinations. There's a lot of all of that in Stock Market Technicians and the truly "faithful" are put on television and given the task of recruiting others to their cause. Sometimes they share visions of the futures and sometimes they even show signs of the prophesies being fulfilled - and who doesn't love being shown a quick and easy way to get into heaven?

At our PSW Conference in Las Vegas last month, we spent a lot of time extolling the virtues of slow, steady investing strategies. While it's fun to "bet" on short-term market moves, Santa Rallies, Fiscal Cliffs, etc (whatever the fad of the moment may be) - investors often lose focus in WHY we are investing in the first place - and that's to BUILD a future for ourselves.

There are two ways to build a building. One way is to save up money each month, buy materials, make plans and set aside time to put in labor and keep repeating the process week after week, year after year - until the project is completed. The other way is to save up money each month, gamble it - and hope one day you win enough to buy a building with. The first way has a 99% success rate and lets people retire in buildings they built and earned through years of hard work. The second way has a 15% success rate and lets people retire in buildings they lucked into. Unfortunately, most "investors" prefer to take method number 2.

(click to enlarge)We spend a lot of time with new Members at PSW trying to break them of these bad habits. This morning, for example, in our Member Chat, we discussed a trade idea for AT&T (T) in which we buy the stock for $34 and sell 2015 $30 puts and calls for $8.50 for a net entry of $25.50. If the stock is called away at $30 in Jan 2015, we make $4.50 but we also collect (assuming it doesn't change) $3.60 in dividends for a total profit of $8.10 against our $25.50 entry. That's a pretty nice 31.7% return over 2 years and our worst case is we are forced to buy another round of T at $30 (from the puts) if the stock is below there and then we have 2x T at net $27.75 but we still collect our $3.60 in dividends so net/net $26.15 per share, which is 23% below the current price.

So here's an INVESTMENT, where we either make 31.7% over two years (and all T has to do is hold $30 to collect in full so it's got a built-in 11.7% hedge) of we buy 2x worth of T over two years at a 23% discount and THEN we would roll into a similar spread to further reduce the costs. This is, I realize, VERY BORING but, if you invest like this regularly, the returns can be VERY EXCITING over time.

We discuss more on this subject in "Dividend Investing - Giving Yourself and Automatic Edge" but what you have to be willing to give up to be this kind of investor is the excitement of short-term investing. There's nothing exciting about building a portfolio of blue-chip stocks and working your way into long-term, inexpensive entries over time. In fact, what we are taking advantage of by being the sellers of long-term premium is the IMpatience of others - who would rather pay $4.80 for a 2015 $30 call on T, for the thrill of leverage, than just buy the stock for $34. That $1.80 of premium they pay is what we collect as a bonus for actually being willing to buy the stock and BE PATIENT.

Our advantage is we KNOW, for a fact, that we will collect that $1.80. Whether T goes up, down or sideways. That means that if we ALWAYS own T and we ALWAYS sell that premium, that after 19 sales cycles, we will have collected 100% of the stock's price back in premium. Let's say we had done that with a terrible stock like Yahoo (YHOO) for the past 20 years. Even though it's down from $300 to $18.77 today (and YHOO is no blue-chip!), the bottom line is it's still a free stock by now and we STILL can sell the 2015 $17 calls for $4.40. That's money for nothin' (and chicks for free). Is it possible everything we ever needed to know about long-range investing was explained to us by MTV 30 years ago? I guess so...

(click to enlarge)

That ain't workin' that's the way you do it
Money for nothin' and chicks for free
Now that ain't workin' that's the way you do it
Lemme tell ya them guys ain't dumb

Them guys on Wall Street are not dumb. They built these casinos and they charge their fees win, lose or draw and that built up a tremendous Financial Industry in the US. The mistake they made - that many men make - is simple greed. In going public they went from being long-range, goal-oriented investors to short-term gamblers who felt forced to outperform themselves quarter over quarter and we know how that ended - the wealth accumulated over generations of investing squandered in just a few years - gambled away like it was nothing.

It's so easy to get rich. Take $10,000. Put it in an account that makes 6%. Add $1,000 a month. Wait 20 years. $500,000. There - that wasn't hard, was it? Won't inflation wipe it out? NO. Did you have $1,000 a month to put away for the past 20 years? Would $500,000 be nice now? Well, then inflation wasn't an issue, was it?

(click to enlarge)Keep going for another 20 years and that same plan grows to $2M and, 20 years after that, $7M. Now, go smack your kid in the back of the head and tell him to open up a savings plan - NOW! If you are well off - set one up for each of your children or grandchildren - $10,000 down and $12,000 a year for your baby grandchild and you've given them $1M on their 30th birthday. That's all it takes to be an INVESTOR - is it worth being a gambler when investing pays so well?

The blue-chip dividend strategy we discussed with T and other stocks we use at PSW to get the best of both worlds can return 15-20% on a fairly regular annual basis. Call it just 12% a year and it's only 20 years to your first million by sacrificing just $1,000 a month to "boring" investments.

I would encourage you to play with the compound interest calculator and think about making an investment plan for your FUTURE - that means not next year, but for the rest of your life. Where do you want to be in 10 years, 20 years, 30 years and how are you PLANNING to get there with your current investments? Let's spend December looking for those long-term opportunities that will be under our tree for many years - not just the poppers that give us a quick thrill and are gone.

Of course there's room for both - but let's all try to build something that will last this year.

Disclosure: I am long AAPL, XLF, TZA, HPQ, HOV, BBY, FXP, T. (More...)

Additional disclosure: Positions as indicated but subject to change (fairly even mix of long and short positions - see previous posts for other trade ideas).

From Philip Davis:

USO, QQQ- Phil, thanks for these plays. Out of USO for about 65% gain today and just keeping 1/4 QQQ.

- Ksone88, July 14, 2011  


Phil, You were on the $ today with your calls almost exactly on the turns – Krap kuhn krup (Thai for thank you very much).

- Jomptien, July 14, 2011  


Thanks for the USO directions today. Made it 3 times (up/down/up) for a very nice win.

- Doro165, August 2, 2011  


Phil, I don’t know how I can thank you enough for your guidance this past week. I’m up significantly in my portfolio and I’ve never been so relaxed watching the market panic. Thanks once again for being here for us.

- thechaser, August 2, 2011  


Oil – thanks Phil, got in late at 0.53 on the 38p today, set a sell for 0.75 and took the dog for a walk – 70% gain and more than enough $$ to buy dog food. TZA Aug 35/40 BCS – closed out for a 100% gain in under a month – thanks again for introducing me to these trades.

- CanuckBob, August 2, 2011  


GOOG, NFLX and AAPL all bought last hour Friday. Sold into the excitement the first hour today for an average of 15% on the options. And lots of them. Thanks again Phil for teaching me so well.

- lflantheman, August 2, 2011  


Your board has been fantastic helping the less experienced (includes me) navigate through all the turmoil. The contributions from your members has been well rounded, objective, and extremely helpful. Sans the politics you have built a fantastic community and that is a tribute to you. I thank you and all fellow members for there contributions over the past few days. Fantastic group!

- dclark41, August 3, 2011  


Phil – Not that you dont usually, but you have DEFINITELY earned your money this week. THe recommendations have been PERFECT. Selling into the initial excitement (MULTIPLE TIMES), hedges, everything. Im reading this when I get home from work and want to cry b/c I cant trade at work! I might have to start getting up at 3 AM though to catch those trades bc youre killing it then too! May you and yours have a blessed weekend!

- Jromeha, August 5, 2011  


On Optrader’s section yesterday he was asked how he works with AAPL as an investment. He replied that he just ‘plays with the covers’. I’ve got a separate portfolio where I use primarily this technique over the past 6 months. Up 60% The principles involved are stock selection, patience, patience, using covers to protect profits, rolling covers to maximize premium return, and exiting when covers are gone and stock price is high. Sometimes it’s hard to remember where you learn to do this stuff, but much of it is from integrating principles I’ve learned here with thing I already knew. Thanks for the help on this, Phil and others.

- Iflantheman, August 8, 2011  


Thank God for Phil. A few months ago (April) I didn´t even know what hedging was, and someone recommended I should check out some of Phil´s plays, especially on the retirement portfolio. When I first started to read it, none of it made a blind bit of sense to me, but I stuck with it and gradually began to work through some of the trades to see how it worked. Now I am putting on 5:1 SPY backspreads combined with bear put spreads, entering and leaving positions after consulting the VIX, and engaging in other esoteric maneuvers that are keeping my portfolio above water.

- jmm1951, August 18, 2011  


I took $2 (up 133%) and ran on those USO puts, quite a bit more than the 20 you played in the $25KP. Thank you once again for turning a bad market week into a great personal week. You will be happy to know I am back to cashy and cautious with a few of your favorite longs into the weekend. Thanks to Phil, JRW and all the members who share their knowledge here.

- Dennis, August 18, 2011  


Phil, I just wanted to say thanks for being there. The world needs more of you. Your site continues to positively change my life daily.

- Chasw, October 18, 2011  


GIVE THANKS/PHIL Have not done my 10,000 hours, but a couple of years at PSW, and moved from fishing with a single line to owner of a commercial trawler (metaphorically speaking). Now I fish with many lines. It is amazing when you go over the same information time and time again, eventually it clicks. Like planting trees; being the house, 20% sale items, selling into the excitement. and patience. I just sold an AAPL Jan 12 340/390 BCS financed by the sales of Jan 12 275 Put. The trade was put on one year ago for a net credit and exited five minutes ago for a 49 dollar per contract profit. No point in waiting till opex to see what happens, and I will just sell 10 of those VLO puts to make myself net the round 50. I no longer worry about opex coming as I have adjusted well in time for most positions that go against me. I still make some howlers (RIMM, TBT, TRGT) but I play the percentages and my winners outdistance my losers by many miles. I would never be in this position if it were not for Phil. He is a treasure, pure and simple. The goose that lays the golden egg if we care to listen and practice. Phil, a mighty big thank you.

- Winston, January 5, 2012  


It is amazing how much confidence you engender, Phil………..I knew the 1% a day trades and repeated often were possible as I had done in stretches, and I knew kill zone trades were also possible and 5% to 10% returns per month were very possible with practice, experience and smart risk management all without having to take a lot of risk, but I guess I was talking to the disbelievers and since I have dropped them into my 'why bother to try to explain it' file and come over to the dark side at PSW I feel soooo much more content not only with the returns, but with the company and a comments and the obvious opportunity to learn and learn and learn some more. It all helps the mental and emotional discipline of the trading too. So thanks again.

- Roro, January 11, 2012  


Way to go Phil! Have I said how much I appreciate your site lately! Your ability to teach and your willingless to give others a forum to demonstrate their own skill sets makes your site remarkable. I got great help from you, jmm1951, and Iflantheman (special thanks!) today. Hell, if I have many more days like this I may even be able to sign up for a full year rather than doing it just quarterly. Tomorrow is another day but, fabulous job today!

- dclark41, January 25, 2012  


Phil- I would like to echo the sentiments of dclark41. Joining this site was the best thing I have ever done to aid my growth as a trader/investor. There are so many smart and experienced people here sharing their ideas that regardless what your investing style is you will learn something daily. Thank you and all the regular contributors for your generosity.

- Acd54, January 25, 2012  


Maya, After years of being pretty good at picking stocks I still managed to lose almost as much as I made.All the reading Phil asked us to do as a new member (And everything else I can get my hands on lately) has revealed my Achilles Heal.Good stock picks do not necessarily make money. My problem was swinging for the fences. Since becoming a member Jan 1 this year and getting into to scaling into small trades I am amazed at the steady profit growth I have experienced already while not worrying about getting killed. And having fun doing it.. Phil, Thanks for the education, the help you give and the chance to learn more and get better. Also thanks to all the members who have answered the few questions I had when your not around.

- Ricpar, February 2, 2012  


You are doing a fantastic job. I think most of us our very well balanced and consequently have learned how to manage through these ever so short declines in the market without panic.

- Dclark41, April 5, 2012  


- Ricpar, February 2, 2012  


Phil has some great insight into the market. He's given me a different perspective on the market and I know I'm a better trader/investor because of it. I've been trading options since the late 80's and Phil is right. Unless you know what is going to happen (how can you, unless you have insider information), then do what the smart money does - be the house. Remember guys, we're allowed to sell options. If you're afraid to be short, then do a spread to limit your liability. When I think about the money I've made and lost on options, a good approximation is that I win 30% of the time when I do a straight buy; I win about 70% of the time when I do a spread; I win nearly 90% of the time when I sell naked.

- Autolander, April 11, 2012  


I've been trading/investing since the early 80's (my dad started me out young). I've had seven figure accounts (in the past) and I've done lots of trading, so I can say that I'm a well seasoned investor. Phil is the real deal. His trades make sense and his strategy is sound. He sees things that others miss and he's one of the best at finding price anomalies. When he makes a mistake, he has an exit strategy already planned. He hedges very well and he has an instinct which tells him to go to cash or to be all in.

- Autolander, April 13, 2012