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Bloody brilliant!

A new report suggests that Yahoo! (NASDAQ:YHOO) is head and shoulders above Google (NASDAQ:GOOG) in one key area and it happens to be a product that the struggling web company won’t release to the general public!

According to an email received from CMS Watch, Yahoo! Web Analytics outshines Google Analytics in many ways:

  • Better access control options and simpler approach to multi-site analytics
  • Larger default monthly page-view limits (200MM vs. 5MM – unless you have an active AdWords campaign)
  • Access to traffic data: Both vendors retain the right to hold and use your web analytics data for their own purposes, but only Yahoo! gives you the ability to export out your raw, unaggregated data
  • Longer historical availability of raw data

All that butt-kicking-awesomeness and all you get when you visit the site is a "Sign up here to receive updates" form. You can’t actually set up an account (except for a small minority).

It’s been 10 months since Yahoo acquired IndexTools. Surely that’s enough time to tweak what was already a great analytics package, and set it free.

Source: Yahoo's Web Analytics Better than Google's but Still Unavailable to Public