Mike Arnold
Value, growth at reasonable price, long only, tech

Rovi Corporation: A Case Study In The Value Of Intellectual Property

Intellectual property ("IP") is an expansive concept. It's an original idea, a recognizable name, an artistic work or a secret formula, otherwise known as a patent, trademark, copyright or trade secret, respectively. IP is pervasive and surrounds our daily lives, from the trade secret embedded in the special formula in Coke (NYSE:KO), to the Nike (NYSE:NKE) swoosh trademark, to the copyright protecting the latest STRFKR record, to the humanization of antibodies patents (known as the Queen, et. al. patents) awarded to PDL BioPharma (NASDAQ:PDLI). Even this article is IP: it is my original work, and I have granted its publisher an exclusive license to its contents, in exchange for monetary consideration.

Both intangible and...

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