Seeking Alpha
About this author:

CNBC’s Jim Cramer tells the Ohio State Lantern his interview on the Daily Show last month “was a complete and utter ambush” and that the popular comedian Jon Stewart pulled a fast one on him and did not “comport himself as a gentleman.” From The Lantern:

He told my staff that it was going to be fun, convivial, no clips, but [it] doesn’t matter, he’s a comedian, he can do whatever he wants.

Was it a fair fight? No, it wasn’t even a fight. I came on with the idea of taking a high road approach and discussing the issues, obviously [Stewart] came on strictly to try to humiliate me. It was brutal. Was he stand-up? Absolutely not.

Did he comport himself as a gentleman? Hardly. It was a deposition; he wants to be a prosecutor.

His goal was just to humiliate and destroy me and probably get me fired, and last I looked, I still have a show.

It was a 20 minute interview, he picked the worst eight minutes to make me look as horrible as possible. It’s his show, he can do whatever he wants. If he comes on my show, it’ll be a fair discussion, but he’s not gonna come on my show, because he’s all about his [ratings] numbers.

Cramer was also critical of Stewart’s conduct off-camera:

“He had an animus toward me. At the conclusion of the interview, not on the mic,” he said, “I picked the wrong guy, I’m sorry, but that’s not gonna get out there,” Cramer said. “He just said it to me as just a throwaway. His goal was just to humiliate and destroy me and probably get me fired, and last I looked, I still have a show”.

Cramer said although the interview was “allegedly disastrous” for his own career, “my [ratings] have never been better.”

Print this article with comments

This article has 28 comments:

  •  
    Perhaps Stewart could now turn his "humor" on Barney Frank and Chris Dodd. Perhaps it would not be funny to address the real source of the problem, or he thought his core audience would not "get it".



    Apr 14 08:44 AM | Link | Reply
  •  
    While I did not see the whole interview it does surprise me that anyone takes Cramer seriously. The guy says he makes "investing fun". I think it could be more adequately described as idiotic. I never take any of his ideas seriously and no one that I know that invests does either.
    Apr 14 08:51 AM | Link | Reply
  •  
    I do and I make money, by the way I clicked the wrong thumb and could not change it. it was sposed to be thumbs down.


    On Apr 14 08:51 AM johmw wrote:

    > While I did not see the whole interview it does surprise me that
    > anyone takes Cramer seriously. The guy says he makes "investing fun".
    > I think it could be more adequately described as idiotic. I never
    > take any of his ideas seriously and no one that I know that invests
    > does either.
    Apr 14 09:16 AM | Link | Reply
  •  
    There I did it for you. Thumbs down.


    On Apr 14 09:16 AM DEA wrote:

    > I do and I make money, by the way I clicked the wrong thumb and could
    > not change it. it was sposed to be thumbs down.
    Apr 14 09:26 AM | Link | Reply
  •  
    I also do and I make money. The show really is a great source of information and honestly I really dont know how anyone who actually follows Mad Money can question the fact that it has value. Cramer explans technical analysis, understanding industries, what makes the stocks move, understanding dividends, and a whole series of other investing topics (some basic, some more involved). The only thing anyone ever questions is his stock picks which is a very small part of what makes up the show. Also I have never seen anyone in any industry take more responsibility or beat himself up for calls he got wrong. I also find Cramer refreshing in that I have never found his advice to have some sort of hidden agenda behind it, he truly just tries to educate. This is in ABSOLUTE CONTRAST to ANY political coverage that is available. But the media and other economists hate him so people follow like good little sheep without ever doing enough research to make their own determination.
    Apr 14 09:42 AM | Link | Reply
  •  
    Stewart was following direction to discredit Cramer after Cramer criticized one aspect of the Obama Administration recovery plan on his show. CNN and the NY Times also followed direction. It mostly worked. Cramer has since been very complimentary of Obama's efforts. He learned his lesson. The dominance that the Obama Administration has over the media and their message is troubling.
    Apr 14 09:43 AM | Link | Reply
  •  
    cramer the sore loser.its your money so if you feel cramer will do it for you so be it.i stopped watching a long time ago. my time is spent doing my own research.all talking heads on tv & all authors have an agenda.its not an agenda to fill your pocket.LOL
    Apr 14 09:52 AM | Link | Reply
  •  
    I guess your friends and mine are different. I like Cramer's advice and his show and so do my friends. I have been investing for 50 years and I believe he has done more for investors than most other commentators.


    On Apr 14 08:51 AM johmw wrote:

    > While I did not see the whole interview it does surprise me that
    > anyone takes Cramer seriously. The guy says he makes "investing fun".
    > I think it could be more adequately described as idiotic. I never
    > take any of his ideas seriously and no one that I know that invests
    > does either.
    Apr 14 10:08 AM | Link | Reply
  •  
    Sorry, but I feel no sympathy for Cramer. He will do anything, say anything, for his image as well. He is trying to play the sympathy card on this, but it just doesn't work.
    Apr 14 10:15 AM | Link | Reply
  •  
    Anyone that watches Cramer needs to get a life!
    Apr 14 10:43 AM | Link | Reply
  •  
    Anyone that watches Jon Stewart should get a life. Cramer is Cramer. I'm not a big fan, and I'm no day trader, but I would take the investment advice of Cramer over Stewart anyday. And, as for the state of the economy and the markets, get serious folks. Cramer is a former Wall Street guy with a show on money, and Jon Stewart is at best a journalist/entertainer. For Jon Stewart to blame this one guy for all our economic/market woes is ridiculous. Obviously, Mr. Stewart has to broaden his outlook and education.
    Apr 14 10:58 AM | Link | Reply
  •  
    And the media has an agenda. Its ratings.
    Cramer is a front runner-buys stocks then pushes them after the run up. Some make money but most get burned. Suggest not to follow his picks-but listen to advice and try to gain knowledge of markets.
    NO I don't watch anymore.
    Apr 14 11:37 AM | Link | Reply
  •  
    Reference Jim Cramer's interview on the Stewart show. Cramer acts like a comedian on his own show. He schills for a myriad of loser stocks and he was caught on tape basically denigrating the average investor. He is a wealthy man and as far as honor is concerned, has none, that I can discern. Last reporting of his sucess rate on picking stocks was about 40%. That's less than the old throw a dart at the stock page average. He is overpaid, overhyped, and overjoyed at the noteriety he received from the "controversy" resulting from his appearance. No sympathy for the crocodile tears he is now shedding so profusely.
    Apr 14 12:18 PM | Link | Reply
  •  
    You cannot judge Cramer with a thumbs up or thumbs down. His show has many variables that make it great and many that make it just entertaining. When you take his show for what its worth you can really enjoy the entertaining parts of it as well as keeping up with financial news and discussions. I hardly ever watch the show and when I do I disagree with many things he says. But to me, its just entertainment. If you invest based on anyones advice your really not experianced or educated enough to be trading. Throw your money into a broad ETF or find yourself a good broker.

    For the ones that follow Cramers advice and throw $$$ into it... theres a saying... "The law doesnt protect the stupid"
    Apr 14 12:21 PM | Link | Reply
  •  
    They both have oversized egos and its doubtful that Stewart was trying to get Cramer fired. He was simply trying to make his own ratings go up.

    Neither one cares about anyone or anything else, outside of their personal lives, as long as the ratings of their own show goes up.

    The surprising thing to me is why that is surprising to either one of them or anyone else.

    Morality and principles, NO.

    Ratings and profits, YES.
    Apr 14 12:28 PM | Link | Reply
  •  
    Cramer has interested more people, especially young people, in the stock market than anyone else. He educates, and he insists on investors doing their own homework. He's written some good books. He's a little too frenetic for a steady diet for someone my age, but I don't see the purpose of all the potshots aimed at him. Just envious of his success, I guess.
    Apr 14 01:05 PM | Link | Reply
  •  
    What a surprise, J. Stewart is a rat. I can't believe people watch that garbage.
    Apr 14 01:20 PM | Link | Reply
  •  
    Give me a break!
    Stewart's essential point was that the financial media helped inflate the bubble and failed to pay adequate (any?) attention to the excesses that underpinned real estate and derivatives. Cramer was just the figure head that Stewart used to skewer the media. That he was somewhat unfair toward Cramer is true, but again Cramer was just the biggest. loudest voice on CNBC. He just as easily could have lambasted the Money Honey for making her CEO interviews into love fests, or Kudlow for never seeing a tax cut he did't love or most of the CNBC hosts for sounding like shills for the GOP. Cramer is a big boy and understands better than most how the financial media, with few exceptions, is a form of entertainment. Unfortunately, most of the audience fails to appreciate how much it costs them to be part of that audience.
    Apr 14 03:24 PM | Link | Reply
  •  
    I generally like The Daily Show, but this was a low moment in his attempts to call out the media. In general, all media (conservative and liberal) is doing a poor job of really giving viewers an opportunity to objectively evaluate issues (esp. financial ones). CNBC has been awful, especially with their ridiculous 8 camera "expert" shots. It all sounds like noise. I have since switched to Bloomberg. At least on Bloomberg you can hear a successful investor's point of view without an idiot like Dennis Kneale interrupting 20 times in a 1 minute segment. In fairness, Stewart used Cramer's own words against him, but Cramer is not the root of all evil, not even at CNBC. Cramer is a blowhard, but I do feel his overall approach to investing is solid... I follow the approach and not his calls. It seems to me he is often late to the party, so I trade for myself and leverage his methods.

    And why does everyone insist on being 100% positive or negative? The answer most often seems to be somewhere in between the two.
    Apr 14 03:46 PM | Link | Reply
  •  
    I used to watch the Jon Stewart show occasionally, but no more. After the "ambush" of Cramer I lost all respect for Stewart. I'm not necessarily a huge fan of Cramer but he didn't deserve that. Cramer was as a perfect gentleman on Stewart's show and Stewart acted like the jerk he is. Stewart should be taking his anger out on some of the real culprits of this depression, the ceo's who ran their companies in the ground, or perhaps some of the do-nothing congressmen and ladies.
    Apr 14 06:17 PM | Link | Reply
  •  
    I have two viewpoints on this. First, anyone who regularly watches Jon Stewart, the "Colberrrr" report, or David Letterman (a guy who has not been funny, only nasty, for years) is a Kool Aid drinker who feels he/she is part of a special "in the know" club, far more sophisticated than those conservatives, and not at all embarrassed to watch a guy pick apart a guest, while accepting the plaudits of the captive syncophant audience who indeed need to get a life.

    Having said that, I have no sympathy for Jim Cramer. Of all the guests who naively have gone on Stewarts' show only to get mocked, Cramer is probably one of the most deserving to have his record examined. Cramer acts like a confidant expert, makes unequivocal recommendations, then when he is totally wrong, his disclaimer is : " I apologize, I was wrong , I hurt people, and I feel badly".

    Well,Jim maybe if you are sincere, you would be much more cautious in your recommendations, and stop the love fests with the "friend, buddy pal" CEO people you bring on the show and fawn over, until they finally disappoint and lose money for your clients.

    And of course, not to mention the bogus disclaimer, that while you are an expert, and really check out companies before you take a position, the simple viewer must do scads of research before deciding to invest in a company that you are screaming for them to buy. Come on.

    So in summary, I would say the Cramer deserved the Stewart treatment, but the Stewart show deserves labelling as a pro-liberal propaganda machine, not a funny show. Jon Stewart, you are a smart mouth, not a funny man. The tough part to take is that you are actually paid for it.
    Apr 14 06:35 PM | Link | Reply
  •  
    Cramer should have known ahead of time what the agenda would be. Stewart's people should have had the sack to tell him what this show was about. he went in blind and for that he was asshatted, maybe his own fault for being so naive. Not that he is a naive person but he thought Jon would treat him right? I am confidant next time he will learn what the agenda is and hold that interview to its merit. I too make money from Cramer's teachings. I have read his books and between the show and the books.. he is repititious to the point he does his best to beat it home. I do not follow his picks but I do go back and educate myself on his foundation. I am sure Stewart is being touted as really working Cramer and high fives were flying. If he was really that good, he would have gone way up the food chain and tried to cajol Ben or maybe Paulson..maybe Gueitner.
    Apr 14 11:04 PM | Link | Reply
  •  
    veryold:
    You have got it all wrong. Cramer has simply lost more money for young people.


    On Apr 14 01:05 PM veryold wrote:

    > Cramer has interested more people, especially young people, in the
    > stock market than anyone else. He educates, and he insists on investors
    > doing their own homework. He's written some good books. He's a little
    > too frenetic for a steady diet for someone my age, but I don't see
    > the purpose of all the potshots aimed at him. Just envious of his
    > success, I guess.
    Apr 14 11:06 PM | Link | Reply
  •  
    I like Cramer, and I like Stewart.

    But I think Cramer is way too "shocked, shocked!" Surely he should have known he was going to be in for it when Stewart was ripping Rick Santelli for blowing him off.

    Yeah, Jim, you might have walked into an ambush. But you went fetal almost as soon as Stewart came out of his corner. Where was the Jim Cramer from Squawk Box in January 2008 ranting about "the level of fiction in financials after Sarbanes-Oxley?" Where was the Jim Cramer from Closing Bell last summer who said he was concerned the individual investor was going to conclude the market is rigged for the benefit of the ultrarich?

    Ambush? Maybe. But you did f' all to defend yourself.

    Apr 14 11:11 PM | Link | Reply
  •  
    This whole thing was created by Bush/Rove/Cheney. The economic mess.

    Cramer and Stewart are both entertainers. They both have an agenda.

    I woke up to the fact after Stewarts cross fire interview. He tried to do it again about the economy. But, it was a hatchet job.

    Stewart doesn't really care.



    Apr 15 08:21 AM | Link | Reply
  •  
    I have a master's degree in economics, was a partner in niche brokerage firm, was once an award winning writer, and watch Cramer. I may not always 'stick with Cramer' but I usually find his opinions well thought through. Please excuse the lack of humility but I wanted to convey that many truely sophisticated folks watch Jim, and I know several of this description who do.

    I saw much of the interview and agree that it was a digital lynching. Hopefully, however, Jim gained viewers who otherwise would never have tried watching his program. Stewart is a comedian and can be very funny. While I don't share his viewpoint, he is often hilarious.


    On Apr 14 10:43 AM User 285534 wrote:

    > Anyone that watches Cramer needs to get a life!
    Apr 15 10:04 PM | Link | Reply
  •  
    Cramer had it coming! But his BOOYAH audience are just suckers!
    Apr 18 10:56 AM | Link | Reply
  •  
    Animus shmanimus! See my post, "Do Hogs Have Free Will?"

    <A HREF="unclej0.blogspot.com">hogs</A>
    Apr 20 11:49 PM | Link | Reply