Sony at E3 - Too Little Too Late?

| About: Sony Corporation (SNE)

Sony (NYSE:SNE) is running third and last in this generation of home consoles, having made more mistakes than a Bush presidency. However, here at E3 2009 they started showing signs of getting their act together. But is it too little too late?

There are 364 games coming to Playstation platforms over the next year, presumably they are missing out new years day. And there is a lot for the PS3 in there: Metal Gear Solid Peacewalker, Gran Turismo 5, Rock Band: Beatles, God of War, Agent, Final Fantasy XIV Online and Modern Warfare 2. Just for starters. Impressive stuff.

The Playstation 3 answer to the Wiimote and Natal was announced but is nearly a year away. It is an extension of Playstation Eye and consists of a stick with buttons on it and a glowing orb on the end. Quite frankly, this already looks like old technology compared with Natal’s whole body interface, voice input and face recognition (presuming it all works as advertised).

But the PS3s biggest problem is that it is always trying to play catch up with the Xbox 360 and failing. Most critically because Sony persist in selling the PS3 at an expensive price point that is difficult to justify from the consumer perspective. And after what Microsoft presented at E3 this year one can only see the PS3 dropping behind further.