Sirius XM's Long-Awaited Apple App: Is Today the Day?

By Brandon Matthews

As the stage is set for Apple’s (AAPL) World Wide Developers Conference (WWDC) Monday, investors in Sirius XM (SIRI) are ripe in anticipation, and for good reason. There have been a number of clues leading into the conference that suggest the long anticipated iPhone/iPod application will be unveiled in tandem with news coming from the conference. The excitement is not without good cause. Sirius XM management has stated on more than one occasion that the company would be introducing its application in the second quarter. There have been many circumstantial developments as well.

Last week, Satwaves announced that Sirius XM had added over 20 new Internet channels to its list of offerings. Forum members were also privy to a small piece of data that can be found in Sirius XM’s online player. Hidden in that code, is a “buy now” button that as yet has not been activated, which many suspect is soon to be revealed as a new MP3 download feature, possibly tied directly to Apple’s (AAPL) iTunes.

Code:

<!– COPY:START –>
<div class=”t2wb” id=”artist”></div>
<div class=”t5wb” id=”title”></div>
<div id=”buynow”></div>
<!– COPY:END –>

Code:

/* opens new window for buy now link */
function openBuyNow(url) {
var newWin = window.open(url,”",”");
return;

}

Another overlooked clue comes from Belkin, a supplier of Satellite Radio accessories which last Thursday announced TuneCast Auto Live; an FM transmitter for broadcasting your iPhone’s audio through your car’s stereo system. Most aftermarket Satellite Radio enthusiasts are already familiar with this concept, as existing legacy receivers are equipped with such an option.

From an Apple perspective, it is now a widely held belief that the price point of the iPhone will be lowered to just under $100.00 for the existing 3G version, as some speculate the introduction by Steve Jobs himself of the newer 4G model. If this speculation turns out to be reality, it will mean millions more iPhones in the hands of consumers which will serve to benefit application developers.

Finally, there is the infamous Howard Stern, who is reportedly scheduled to make an appearance on David Letterman Monday night. Could an announcement be brewing Monday? Will Howard make the announcement Mon night? For Sirius XM investors it’s not a question of “if,” it’s only a question of “when.”

Position: Long SIRI

Comments

[jmsithy:]

I just thought of something I know why it is down (its because Im invested in it. everytime I have taken money out of this stock it has gone up until I reinvest again. Ok so I control the market when it comes to this stock. I think I will leave it in there for 3 more months. Suffer with it

Jun 10 10:51 AM

[tech man:]

I think it is high time that siri starts to do something. i have been waiting for a couple of yrs. with all the good news it ought to be doing something. i think the main problem is not enough advertisement. siri-xm you are weak on advertising, in order to get the product out there in the public eye you have got to let them know. that is elementary. why isn't something more done. this is getting fustrating. the stock does nothing. come mel, this is not fair to the shareholders. do something. for a concerned stockholder. it is high time to step up to the plate. is only the management making big money? what happened to the faithful stockholders. are they being lift out? the product is good and people will buy but, they have to know about the product. again,,, ADVERTISE, ADVERTISE, ADVERTISE. do we have to say it again. do your job. get on the ball with this. i am not a stockholder for nothing. t.m.

Jun 10 02:39 PM

[jmsithy:]

We will all be dead by the time this reaches a dollar go 2012
Kaboom do they have Sirius up in heaven


On Jun 10 02:39 PM tech man wrote:

> I think it is high time that siri starts to do something. i have
> been waiting for a couple of yrs. with all the good news it ought
> to be doing something. i think the main problem is not enough advertisement.
> siri-xm you are weak on advertising, in order to get the product
> out there in the public eye you have got to let them know. that is
> elementary. why isn't something more done. this is getting fustrating.
> the stock does nothing. come mel, this is not fair to the shareholders.
> do something. for a concerned stockholder. it is high time to step
> up to the plate. is only the management making big money? what happened
> to the faithful stockholders. are they being lift out? the product
> is good and people will buy but, they have to know about the product.
> again,,, ADVERTISE, ADVERTISE, ADVERTISE. do we have to say it again.
> do your job. get on the ball with this. i am not a stockholder for
> nothing. t.m.

Jun 10 03:24 PM

[jmsithy:]

did you see when the stock actually went from .3389 to .3469 to go back down to .3380 around 3pm well htat was me investing 200k then taking out 200k made some profit there

Yahoo

Jun 10 03:28 PM

[jmsithy:]

This article should read "Sirius-xm long awaited stock to go above .35"

Jun 10 04:03 PM

[jmsithy:]

can you believe for 4 months this has been sitting around .35 damn that is a long stock

Jun 10 04:44 PM

[jmsithy:]

3535353535353535353535...

Jun 10 04:45 PM

[jmsithy:]

I cant wait til next year where it will be at .36

Jun 10 04:46 PM

[SiriFool:]

It has to "pop" sooner or later! The anticipation is killing me!! I think it will be quick and swift!

Jun 10 05:32 PM

[jmsithy:]

it will not pop until it gets to .30 cents like 2 weeks ago can you believe generally this stock has been at .35 since April, dont count the technical short selling that brought this up to .50 back in April 1 day does not count


On Jun 10 05:32 PM SiriFool wrote:

> It has to "pop" sooner or later! The anticipation is killing me!!
> I think it will be quick and swift!

Jun 10 06:11 PM

[jmsithy:]

Oh yeah this stock sucks

Yeah baby

Jun 11 10:01 AM

[jmsithy:]

I thought so "its all bogus and the apps is a fabrication as well

siriusbuzz.com/smartph...


Smartphone Score: Pandora 4 Sirius XM 0
June 11, 2009 (8:45 am) Charles
Its been 11 months since the Apple iPhone App Store opened its doors and over a billion downloads later, there is still no sign of an official Sirius XM iPhone application. I should probably mention that the guys at Sirius XM have been saying that we should expect one “soon” which has fans everywhere asking the question… what the heck is taking so long?

As if things weren’t hard enough for fans of the Satellite Radio giant Sirius XM, yesterday they were dealt another blow when free internet radio specialists Pandora came through with a new application for the recently released Palm Pre. How is it that companies like Pandora, who by the way, had the most downloaded iPhone application of the entire year, can manage to turn out new applications in a matter of days while Sirius XM fans have had to endlessly wait?

Pandora now has a dedicated “on the go” page featuring free applications for four of the top smartphone platforms including the likes of Balckberry, iPhone, Windows mobile, and now, the only days old, Palm Pre. For those of you who might not know, the Palm Pre has only been on the market for a matter of days and already Pandora is locked, loaded, and ready to go.

The fact that the Pandora iPhone application was the most downloaded application of the entire year should be sounding off alarms in the heads of the movers and shakers at Sirius XM. There have been millions of iPhones sold and billions of applications downloaded and where was the biggest market? The audio entertainment market. What more do the people at Sirius XM need to see and how long will their loyal subscribers have to wait before they realize the importance of this new delivery system, which their fans won’t stop begging for and at the same time can put their content into the ears of millions of untapped consumers?

Jun 11 11:53 AM

[Mr. Stupid:]

Yep, it will POP alright. It's called IMPLODE....

Frank


On Jun 10 05:32 PM SiriFool wrote:

> It has to "pop" sooner or later! The anticipation is killing me!!
> I think it will be quick and swift!

Jun 11 06:19 PM

[Mr. Stupid:]

EXACTLY.......LOL


On Jun 10 03:28 PM jmsithy wrote:

> did you see when the stock actually went from .3389 to .3469 to go
> back down to .3380 around 3pm well htat was me investing 200k then
> taking out 200k made some profit there
>
> Yahoo

Jun 11 06:21 PM

[Mr. Stupid:]

That's just it Jsmithy, there AIN'T nothing going on.
LOL

On Jun 10 10:47 AM jmsithy wrote:

> I am amazed to not see Mr. Stupid for a while \ I would think he
> would be posting because of everything going on

Jun 11 06:23 PM

[Mr. Stupid:]

Well someone (Relmar) said it wouldn't hit .33 again but who's wrong now?

Frank


On Jun 09 07:23 PM jmsithy wrote:

> it will not go back to .28 again it broke out of that trend. I think
> it has been funny that this stock has been at .35 for the last 5
> months so if you are waiting for it to rise to 4.00 well you might
> be in your grave by then if the world does come to an end in 2012
> you wont need any use for Sat receiver

Jun 11 06:26 PM

[jmsithy:]

this stock has always traded between .30 and .35 for the last 4 months after it got its 530 mil transfusion with out that the stock would basically be trading at .13 like it was back in Feb so if you look at it this way the stock has not gone beyond .13 if it didnt have its lifeline. There has been nothing with this stock for the last 6 months. You would at least have something on the iphone app. seeking alpha has not even written anything new as well since Monday.


On Jun 11 06:26 PM Mr. Stupid wrote:

> Well someone (Relmar) said it wouldn't hit .33 again but who's wrong
> now?
>
> Frank

Jun 11 10:56 PM

[Mr. Stupid:]

nah uh, it went up to .54 or .55 just 4 weeks ago right before their financials surfaced. Look at the chart or look at price history.

Frank


On Jun 11 10:56 PM jmsithy wrote:

> this stock has always traded between .30 and .35 for the last 4 months
> after it got its 530 mil transfusion with out that the stock would
> basically be trading at .13 like it was back in Feb so if you look
> at it this way the stock has not gone beyond .13 if it didnt have
> its lifeline. There has been nothing with this stock for the last
> 6 months. You would at least have something on the iphone app. seeking
> alpha has not even written anything new as well since Monday.

Jun 12 12:11 AM

[jmsithy:]

2 times does not count that was a technical buy and a short sell

90% it has been at .35 since April steady


On Jun 12 12:11 AM Mr. Stupid wrote:

> nah uh, it went up to .54 or .55 just 4 weeks ago right before their
> financials surfaced. Look at the chart or look at price history.
>
>
> Frank

Jun 12 06:36 AM

[jmsithy:]

you can blame these insiders for not letting the stock go up

6/2/09 Frear David J
Chief Financial Officer Sale 191,260 0.32 – 0.34 2,367,150 $62.9 K
Meyer James E
Officer Sale 273,230 0.32 – 0.34 3,403,020 $89.9 K
Donnelly Patrick L
General Counsel Sale 163,940 0.32 – 0.34 2,893,850 $54.0 K
Greenstein Scott An...
Officer Sale 232,250 0.32 – 0.34 3,313,250 $76.4 K
Altman Dara F
Officer Sale 136,620 0.32 – 0.34 2,174,210 $45.0 K
5/26/09 Altman Dara F
Officer Sale 50,201 0.35 – 0.35 2,310,830 $17.3 K

Jun 12 03:54 PM