We've long been bulls on Hasbro (HAS). You can evaluate our track record here (thanks Seeking Alpha!). Our favorite note was our first here, where Hasbro scored a 9 on our Valuentum Buying Index, our stock-selection methodology. It is a rarity for firms to score a 9 and 10, so that was a big deal. But what about the present? Is Hasbro still an undervalued, income idea like we labeled it in that January 2012 article? Let's find out.
Our Report on Hasbro
• Hasbro earns a ValueCreation™ rating of EXCELLENT, the highest possible mark on our scale. The firm has been generating economic value for shareholders for the past few years, a track record we view very positively. Return on invested capital (excluding goodwill) has averaged 34.1% during the past three years.
• Hasbro's products include toys/games, television programming, motion pictures and digital gaming. The firm owns well-known brands such as Transformers, Nerf, Playskool, My Little Pony, G.I. Joe, Magic: The Gathering, and Monopoly.
• Hasbro has a good combination of strong free cash flow generation and manageable financial leverage. We expect the firm's free cash flow margin to average about 14% in coming years. Total debt-to-EBITDA was 2.1 last year, while debt-to-book capitalization stood at 51.8%.
• Hasbro is focused on re-igniting its world-class portfolio of brands. The company is targeting long-term revenue CAGR of 5%, operating profit to exceed revenue expansion, and operating cash flow to average roughly $500 million annually.
• The firm sports a very nice dividend yield of 3.6%. We expect the firm to pay out about 55% of next year's earnings to shareholders as dividends. The company has been paying dividends since 1977.
Economic Profit Analysis
The best measure of a firm's ability to create value for shareholders is expressed by comparing its return on invested capital (ROIC) with its weighted average cost of capital (WACC). The gap or difference between ROIC and WACC is called the firm's economic profit spread. Hasbro's 3-year historical return on invested capital (without goodwill) is 34.1%, which is above the estimate of its cost of capital of 9.7%. As such, we assign the firm a ValueCreation™ rating of EXCELLENT. In the chart below, we show the probable path of ROIC in the years ahead based on the estimated volatility of key drivers behind the measure. The solid grey line reflects the most likely outcome, in our opinion, and represents the scenario that results in our fair value estimate.
Cash Flow Analysis
Firms that generate a free cash flow margin (free cash flow divided by total revenue) above 5% are usually considered cash cows. Hasbro's free cash flow margin has averaged about 8.9% during the past 3 years. As such, we think the firm's cash flow generation is relatively STRONG. The free cash flow measure shown above is derived by taking cash flow from operations less capital expenditures and differs from enterprise free cash flow (FCFF), which we use in deriving our fair value estimate for the company. At Hasbro, cash flow from operations increased about 38% from levels registered two years ago, while capital expenditures fell about 0% over the same time period.
Our discounted cash flow model indicates that Hasbro's shares are worth between $44.00 - $73.00 each. The margin of safety around our fair value estimate is driven by the firm's MEDIUM ValueRisk™ rating, which is derived from the historical volatility of key valuation drivers. The estimated fair value of $58 per share represents a price-to earnings (P/E) ratio of about 22.8 times last year's earnings and an implied EV/EBITDA multiple of about 10.8 times last year's EBITDA. So while the firm falls within our fair value range, we're still fans of the company based on its valuation upside (on the basis of our fair value estimate). Our model reflects a compound annual revenue growth rate of 1.2% during the next five years, a pace that is higher than the firm's 3-year historical compound annual growth rate of 0.2%. Our model reflects a 5-year projected average operating margin of 17.4%, which is above Hasbro's trailing 3-year average. Beyond year 5, we assume free cash flow will grow at an annual rate of 0.5% for the next 15 years and 3% in perpetuity. For Hasbro, we use a 9.7% weighted average cost of capital to discount future free cash flows.
Margin of Safety Analysis
Our discounted cash flow process values each firm on the basis of the present value of all future free cash flows. Although we estimate the firm's fair value at about $58 per share, every company has a range of probable fair values that's created by the uncertainty of key valuation drivers (like future revenue or earnings, for example). After all, if the future was known with certainty, we wouldn't see much volatility in the markets as stocks would trade precisely at their known fair values. Our ValueRisk™ rating sets the margin of safety or the fair value range we assign to each stock. In the graph below, we show this probable range of fair values for Hasbro. We think the firm is attractive below $44 per share (the green line), but quite expensive above $73 per share (the red line). The prices that fall along the yellow line, which includes our fair value estimate, represent a reasonable valuation for the firm, in our opinion.
Future Path of Fair Value
We estimate Hasbro's fair value at this point in time to be about $58 per share. As time passes, however, companies generate cash flow and pay out cash to shareholders in the form of dividends. The chart below compares the firm's current share price with the path of Hasbro's expected equity value per share over the next three years, assuming our long-term projections prove accurate. The range between the resulting downside fair value and upside fair value in Year 3 represents our best estimate of the value of the firm's shares three years hence. This range of potential outcomes is also subject to change over time, should our views on the firm's future cash flow potential change. The expected fair value of $72 per share in Year 3 represents our existing fair value per share of $58 increased at an annual rate of the firm's cost of equity less its dividend yield. The upside and downside ranges are derived in the same way, but from the upper and lower bounds of our fair value estimate range.
Pro Forma Financial Statements
Additional disclosure: HAS is included in the portfolio of our Dividend Growth Newsletter.