Although shares of The Cheesecake Factory (NASDAQ:CAKE) fell well over 2% on the back of weaker than expected Q2 2013 results, we believe that this pullback should be viewed as a long-term buying opportunity, and we have purchased shares as a result. Although the company's 2nd quarter results were weaker than expected, for several reasons, we believe that the company's long-term potential is fully intact, and that management's plans to return capital to shareholder highlights the company's confidence in its long-term outlook. Unless otherwise noted, financial statistics and managerial commentary used in this article will be cited from either the company's Q2 2013 earnings release or its Q2 2013 earnings conference call.
The 2nd Quarter: A...
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