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The short interest (as measured by Percent Shares Outstanding On Loan) for Amazon.Com Inc (AMZN) increased 6.28% over the past week and now stands at 4.36%. This is up 10.76% from the 52 week low hit on May 6, 2009. Even though the security has seen an increase in short interest of the past week, when compared to other North America Internet & Catalog Retail companies, the short base is well below the average of 12.87% for the sector.

Over the past week the Negative Sentiment Indicator (DNS) for AMZN was unchanged. It remains in the seventh decile, indicating a neutral to high amount of negative short sale sentiment for the security. The Price Squeeze Indicator (DIPS) remained unchanged and continues to be in the first decile which indicates a low probability of a price squeeze.

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Source: Amazon Short Interest Rising