Todd Campbell
Long/short equity, growth, medium-term horizon, registered investment advisor

Re-Branding HSN For Digital Success

Companies are increasingly marrying content with product in order to resonate more deeply with customers and boost sales. Arguably, no one has had their hands more deeply involved in product based content creation than HSN Inc (NASDAQ:HSNI). The company got its start selling goods on TV networks and has expanded its reach to include digital media and host of branded catalogs.

HSNI has been improving in the scoring system used at my firm, E.B. Capital Markets, a signal that it's a good time to learn more about the company and the catalysts likely to drive shares over the coming year.

Source: E.B. Capital Markets, LLC

(click to enlarge)

I researched the company's SEC filings, press releases and marketing...

Join Seeking Alpha PRO to read this archived article and 11,574 other archived articles
FREESA PRO MEMBERS
IDEA GENERATORXExclusive access to 10 PRO ideas every day
INVESTING IDEAS LIBRARYXExclusive access to PRO library of more than 15,000 ideas
SECTOR EXPERT NETWORKXExclusive access to all sector experts for direct consultation
PERFORMANCE TRACKINGXTrack performance of all PRO stock ideas
PROFESSIONAL TOOLSXProfessional Idea Filters to zero-in based on industry, market cap and more
"In just the first month of using PRO, I used it to generate two ideas which were actionable for me. As a result of these two positions, I have earned more than 20 times the annual subscription costs for PRO."Michael Yagemann, Greenbridge Capital
"I am pleasantly surprised with the scope of small and mid-cap coverage PRO offers. You can't find that any where else."Patrick Rice, Mainstay Capital Management
You may cancel at any time for any reason, and receive a prompt refund for membership on months paid and not used (max. 6 months). Details