Paolo Gorgo
Special situations, long-term horizon, long only

Immersion Corporation Strategy In China Pays Off

Time for an update about Immersion Corporation (NASDAQ:IMMR) since our last article, starting with the most recent news:

Immersion Enters Multi-Year License Agreement With Xiaomi

Immersion Corporation , the leading developer and licensor of touch feedback technology, today announced that it has entered into a broad multi-year licensing arrangement with Xiaomi, one of the fastest growing smartphone makers in China, and that the recently released Xiaomi Mi3 smartphone uses Immersions TouchSense® technology to add new dimension of engagement in Xiaomi's popular MIUI interface.

Here is how Engadget commented about the news:

Seeing how its local competitors are putting emphasis on the audio performance, Xiaomi pointed out that the MI3 features the Cirrus Logic CS42L73 DAC chip,...
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