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The Buckle, Inc. (BKE) is a leading retailer of medium to better-priced casual apparel, footwear and accessories for fashion-conscious young men and women. The Company currently operates over 400 stores in 41 states, under the names Buckle and The Buckle.

Buckle markets a wide selection of brand names and private label casual apparel, including denims, other casual bottoms, tops, sportswear, outerwear, accessories and footwear. The Company emphasizes personalized attention to its customers and provides individual customer services such as free alterations, layaways and a frequent shopper program.

The Buckle is a very conservatively run company with excellent management at the helm and has caught my attention because of its tremendous performance on Main Street. The following charts are proof as to that performance:

As the chart above shows, The Buckle has grown its sales 138.35% over the last ten years at an average annualized rate of 9.07%. That might not sound like much, but another company that you may have heard of, Wal-Mart (WMT), has grown its sales at about the same rate at 146% while increasing their number of stores by 115% during that time.

The Buckle on the other hand has achieved similar sales growth numbers, while only increasing their number of stores by 63.4% over the last ten years.

So, logically, if the number of stores has grown at a slower pace than Wal-Mart, then how it is possible to grow revenue at about the same rate? The answer is management effectiveness (a key metric of qualitative analysis and growth investing). If that is the case then how do you measure management effectiveness quantitatively? The following charts will show you.

Sales per store have gone from $1.32 million per store in 2002 to $2.19 million per store in 2009. Thus, we have a growth rate of sales per store of 65.9% over a seven year period.

From that we can then see how the Net Profits of the company have been.

And then Net Profits per store:

For those keeping score, that is a growth rate of 184.5% over the seven years under analysis, or an average annualized growth rate of 16.13%. When analyzing retail, one should not judge a company by its size, but should treat every company equally and see how they perform on a per store growth rate basis. The reason The Buckle has done so well is because they have grown at a conservative pace and, unlike a company like Starbucks (SBUX), for example, management did not try to put a store on every block in every corner of the world in a short period of time. That is why Starbucks stock price crashed, as it grew faster than it should have and over extended itself. The Buckle has management that is very conservative and waits for the right time to open new stores. By doing this they have been able to achieve strong margins and have consistently kept them at those levels. Here is a chart of Gross and Net Margins so you can see what I mean:

When looking for strong long term growth investments, one needs to look for consistency in order to protect oneself from surprises. For example, in 2008 Abercrombie and Fitch (ANF) had gross margins of 71%, which were much higher than The Buckle's, but net margins were only half as good. It only got worse in 2009 for ANF as net margins fell to 0.10% vs. 13.7% for The Buckle. Why was this? ANF had the same problem as Starbucks and opened too many stores too quickly and got hit hard when the recession came about. The Buckle’s management practices proper planning and prepares for the “worst case” scenario and not “best case” as many of its competitors do.

In this recession (that is now ending), you hear that no one is hiring and that things are doom and gloom. That is not the case though with The Buckle. If you go on their jobsite you will see that they have 2,776 job postings. The Gap (GPS) for example, which has 9 times as many stores as BKE has only 408 job postings. Why would The Buckle be looking to hire so much if they felt they were in trouble?

If you look at the opinions of Wall Street concerning the company you would think that the Buckle is close to bankruptcy. Schwab for example ranks the company an “F” and Goldman Sachs the other day downgraded the company to a “Sell.” The company is also one of the most heavily shorted stocks on Wall Street, coming in with a current total of 30.7% of outstanding float being short. Here are some charts:

And total number of shares short:

I have analyzed this company from every angle you can imagine and for the life of me, I have not been able to find a good reason to short this stock. The only reason I can come up with is that the float outstanding is only 25.8 million shares, as management and directors own 46.1% of the shares outstanding.

With The Buckle you have a company that has $3 a share in cash, a current ratio of 3.70 and has zero total debt. Management is expanding into the northeast for the first time and is hiring 2,776 new employees to do so. If the business model has been very successful in the 41 states that it operates in, then why would it not be in the remaining northeast states? Are the teens any different in those states? I don’t think so and, in fact, their parents' per capita income is probably higher, so a mid-priced teen retailer should thrive in the northeast, especially when teens can get their purchases altered for free (The Buckle has in-store seamstresses and tailors). Where can you find that level of customer service among their competition?

Now, having so many shares short could create a nice opportunity to purchase The Buckle in the near future, especially if it were to miss its earnings estimates for the quarter when it reports on November 19, 2009. For those who own it, if they miss it might be a good chance to double down as the company, obviously, from what I have shown above, has tremendous growth prospects ahead of it.

But let us say that the company doesn't miss? What do you think will happen if it beats estimates to all those short sellers? They will have the short squeeze of the century happen as 30.7% of the float will need to be covered. And, as one short seller covers, it will put tremendous pressure on everyone else to do so or get slaughtered.

Aeropostale (ARO), which reports on December 2, 2009, can be thought of as a similar situation though it does not have Officers and Directors owning as many shares or short sellers shorting the stock so heavily.

But before investing in the company it is critical to do some backtesting on BKE. How would you have done owning the stock in the past? Especially, one that has management owning such a large chunk of the shares outstanding. Is such large ownership a benefit or a detriment to the underlying stocks performance on Wall Street?

The stock price of BKE in May of 1992 was $1.64 and was $29.14 on November 13, 2009, for a return of 1,676% over 17 years or an 18.44% average annualized gain. What the numbers above don’t show you is that, over the last three years, The Buckle has paid out a special dividend of $1.33 in 2007, $2.00 in 2008 and $1.80 in 2009. Those were on top of the 3% dividend that the company pays out on average every year. I don’t know if the special dividends will continue in the future but, if they do, it sure adds tremendous value to the long term shareholder.

But, since the Company has no debt, how is it that it is able to pay out such amazing dividends? The answer quite simply is that it generates tremendous free cash flow as the following charts will show:

Free Cash Flow per share has been wonderful at the company and has gone from $1.01 in 2005 to an expected 2010 estimate of $2.43, which amounts to a growth rate of 140.59% in 5 years or an annualized average return of 19.19%.

If we go one step further, we can analyze the company by its (FROIC) Free Cash Flow Return on Invested Capital. FROIC basically tells you how much return in free cash flow a company generates for every dollar of Total Capital they employ.

I consider FROIC the primary determining factor in identifying growth companies as you can compare every company (except financials) on an equal basis. The question I ask about every company I analyze is: 'how much return (in percent) in FCF are you going to give me for every dollar of total capital you invest?'

Let’s see how The Buckle has done of the FROIC scale:

So for every dollar of capital employed BKE has returned 25-30 cents of free cash flow to the company. FROIC gives me a real return on Main Street and if I can get a 20%+ return on Main Street and at the same time buy a stock that is selling for less than 15 times its FCF then there is a very high probability that it should be a very successful investment.

How is The Buckle doing on its Price to Free Cash Flow?

2010 estimated Price to Free Cash Flow (PFCF) = 10.23

As for PFCF, I came up with the 15 or less number as being Ideal after performing a 58 year backtest. Click here to view the backtest.

In conclusion, I have no idea how the company will report on November 19th, but with all the negativity that surrounds the stock, a contrarian bull case could certainly be made.

Disclosure: Long BKE , ARO, No position in ANF,WMT,SBUX,GPS

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This article has 12 comments:

  •  
    The closest store for NJ was the King of Prussia mall in Pennsylvania. I could be wrong but I think the furthest south store they have is Richmond, maybe one somewhere in NY, but nothing really close for people in NJ all the way down to DC. ( I think they are bigger in the midwest but I could be wrong?)

    They don't really sell just for teens, I'd say people in their young 30's could find jeans and stylish shirts in there too. I had a friend who heard great things about the store and I ventured to the King of Prussia mall to the store. I'd say they compete with the H&M, Express, Bananna Republic but they are a little bit different than the others. I'd say they are probably most like Express but once again they are a little bit different.

    I liked the place and I think the clothes were of better value than some of the other mall stores. If they put more in some of the east coast malls between NYC and DC I think they'd do well. Tysons Corner, Potomac Mills, Manhattan etc.

    I liked the store so maybe they are worth doing some DD on. I guess the reason why people wouldn't like the stock would be based on the consumer spending less of thier paycheck and saving more.
    Nov 17 09:09 AM | Link | Reply
  •  
    Thanks for your comment John,

    They are in 41 states currently and only have 1 store in Buffalo NY. They will be expanding heavily in New York, DC, NJ , Boston, Conn, and I think they will do extremely well over the next 3-5 years. The management reminds me of the elite management at Coach (COH), where their CEO Lew Frankfort is second to none. It's always a great thing when management owns such a large amount of shares as they can control the pace of growth and not be bullied into making mistakes by Wall Street.

    Amazing Management, great numbers and plenty of room for growth in key markets. As a long term investor you couldn't ask for a better combination.

    Disclosure: Long BKE,COH


    On Nov 17 09:09 AM John Galt wrote:

    > The closest store for NJ was the King of Prussia mall in Pennsylvania.
    > I could be wrong but I think the furthest south store they have is
    > Richmond, maybe one somewhere in NY, but nothing really close for
    > people in NJ all the way down to DC. ( I think they are bigger in
    > the midwest but I could be wrong?)
    >
    > They don't really sell just for teens, I'd say people in their young
    > 30's could find jeans and stylish shirts in there too. I had a friend
    > who heard great things about the store and I ventured to the King
    > of Prussia mall to the store. I'd say they compete with the H&M,
    > Express, Bananna Republic but they are a little bit different than
    > the others. I'd say they are probably most like Express but once
    > again they are a little bit different.
    >
    > I liked the place and I think the clothes were of better value than
    > some of the other mall stores. If they put more in some of the east
    > coast malls between NYC and DC I think they'd do well. Tysons Corner,
    > Potomac Mills, Manhattan etc.
    >
    > I liked the store so maybe they are worth doing some DD on. I guess
    > the reason why people wouldn't like the stock would be based on the
    > consumer spending less of thier paycheck and saving more.
    Nov 17 09:31 AM | Link | Reply
  •  
    See that's my neck of the woods and I'm pretty sure if they put a store in the upscale mall in Tysons Corner VA that they'd do well. I'm pretty sure that if they put a store in Manhattan they'd be just as packed as H&M is. They could put stores in Princeton NJ etc. There are too many people with too much money to have the closest store in King of Prussia Pennsylvania for millions of people.

    I checked out some of the analyst reports and Goldman's recent one had a sell rating. It looked like a very short term outlook.

    " Little square foot expansion potential"
    "Operating margins at peak levels"
    - To me that says they do a good job of managing stores.

    "Buckle's outperformance usually only lasts 3-4 years"
    - This is a stupid point. It's like saying the Dallas Cowboys are usually only a good team for 3-4 years, without looking at the current team.

    " The stock usually sells off when comps turn negative"
    - Short term outlook once again.

    "Google insights has a declining interest in their brands"
    - I might concede this point to them, people googled Skurban and some of their brands less, but it's not a reason by itself to short the stock.
    Nov 17 09:57 AM | Link | Reply
  •  
    Schwab Research gave BKE an "F" or strong sell and they gave the following reasons

    1) The Buckles Cash Flow Strength is Negative.

    Sorry Schwab, BKE PFCF = 10.23

    2) Efficient Management of Working Capital is Negative.

    Sorry Schwab, BKE has a current ratio of over 3.7 and zero debt.

    3) Capital Intensity is Neutral.

    Thats a new one for me! FROIC is 30%, you can't get more intense then that.

    Then they compare their research with others;

    Thomson Reuters = Outperform 11/12/2009
    S&P = 4 stars BUY
    Ned Davis = BUY
    Market Edge = BUY

    I don't know if this is market manipulation or not but I find Schwab research to be terrible. It is computer generated and lists no actual analyst doing the research. It seems to me to be programmed to get their customers to trade more and thus generate more revenues for Chuck.


    On Nov 17 09:57 AM John Galt wrote:

    > See that's my neck of the woods and I'm pretty sure if they put a
    > store in the upscale mall in Tysons Corner VA that they'd do well.
    > I'm pretty sure that if they put a store in Manhattan they'd be just
    > as packed as H&M is. They could put stores in Princeton NJ etc.
    > There are too many people with too much money to have the closest
    > store in King of Prussia Pennsylvania for millions of people.
    >
    > I checked out some of the analyst reports and Goldman's recent one
    > had a sell rating. It looked like a very short term outlook.
    >
    > " Little square foot expansion potential"
    > "Operating margins at peak levels"
    > - To me that says they do a good job of managing stores.
    >
    > "Buckle's outperformance usually only lasts 3-4 years"
    > - This is a stupid point. It's like saying the Dallas Cowboys are
    > usually only a good team for 3-4 years, without looking at the current
    > team.
    >
    > " The stock usually sells off when comps turn negative"
    > - Short term outlook once again.
    >
    > "Google insights has a declining interest in their brands"
    > - I might concede this point to them, people googled Skurban and
    > some of their brands less, but it's not a reason by itself to short
    > the stock.
    Nov 17 10:56 AM | Link | Reply
  •  
    Thanks, Peter, for the article. I know that shorts can get murdered when wrong. However, shorts are usually sophisticated investors; one wonders what they know.
    Every time I go to a TJZ and see the lineup at checkout I think of buying the stock; still chicken on the Market, I guess, Wonder about your feelings on TJX?
    Nov 17 11:21 AM | Link | Reply
  •  
    The shorts are taking an amazing risk on BKE, because if they are wrong they will get slaughtered as the float is so small that everyone's going to be covering at the same time.

    I don't own TJX but my 2010 estimates are as follows;

    Price to Free Cash Flow = 12.12
    Free Cash Flow Return on invested Capital = 39%

    These are amazing numbers and the company is also using their strong free cash flow to buy back stock.

    I have never analyzed it qualitatively so I can not give you my opinion on it, but if story matches the numbers then you have a very strong stock here in TJX.

    Disclosure : Long BKE, No Position in TJX

    The Fine Print: As Registered Investment Advisors, we see it as our responsibility to advise the following: We do not know your personal financial situation, so the information contained in this communiqué represents the opinions of Peter “Mycroft” Psaras, and should not be construed as personalized investment advice.

    It should not be assumed that investing in any securities we are investing in will always be profitable. We take our research seriously, we do our best to get it right, and we “eat our own cooking,” but we could be wrong, hence our full disclosure as to whether we own or are buying the investments we write about.
    Nov 17 12:13 PM | Link | Reply
  •  
    About a month ago, BKE surprised the market delivering a special dividend of $1.80 sending the stock up to almost $37. This was after the company had been tanking due to disappointing the market's expectations of same store sales. Part of the reason they did that unexpected special dividend was to "gain respect". Since the high, investors have backed off because they feel BKE has given out all the good news (and cash) and there is nothing left to own here. Remember that a large portion of the shares are owned by insiders who love dividends. It would be likely that BKE will boost its dividends this quarter or next to benefit holders and continue to "earn respect".
    Nov 17 05:13 PM | Link | Reply
  •  
    the goldman report gives most of the short thesis..

    one thing you need to understand is that the company sells very fashion cycle dependent apparel. The look they are selling (overpriced jeans and hedious ed hardly graphic tees) has been pretty popular over the past few years but will eventually fade. This is almost a certainty. I can not imagine a scenario where the crap they sell will not eventually go out of fashion. The only question is when.

    That is why their store productivity and operating margins are so high. You would think its a good thing but its actually not - because these levels are unsustainable.

    You can't say the same for a company like AEO that sells preppy clothes or NKE that sells atheltic shoes. These things are pretty much staples.


    Nov 18 03:35 PM | Link | Reply
  •  
    The Buckle (BKE) Beats estimates for 3rd quarter on Sales and EPS.

    www.buckle.com/marketi...
    Nov 19 07:39 AM | Link | Reply
  •  
    Outstanding analysis, Peter.

    The Goldman initiation of coverage to "Sell" of Buckle, just before earnings, and just as it was beginning to pick up some pre-earnings momentum, confirms that Wall Street in general, and Goldman Sachs in particular, are just as crooked, corrupt, and manipulative as they were before the crisis. This was an obvious and blatant attempt on the part of GS to manipulate the share price downward on behalf of its short hedge fund cronies and clients.

    And GS's upgrade of ANF to its "Conviction Buy List," in spite of continuing dismal revenues, earnings, and future prospects, merely confirms what has long been suspected; that Goldman sells its ratings in the same way that Moody's, S&P, and Fitch sold theirs -- pay us enough money, and we'll rate you any way you want us to.

    Goldman Sachs = total corruption and lack of integrity

    Nov 19 03:23 PM | Link | Reply
  •  
    Thank You,

    I wish I could give you 100 votes for your wonderful comments.

    Peter


    On Nov 19 03:23 PM User 73585 wrote:

    > Outstanding analysis, Peter.
    >
    > The Goldman initiation of coverage to "Sell" of Buckle, just before
    > earnings, and just as it was beginning to pick up some pre-earnings
    > momentum, confirms that Wall Street in general, and Goldman Sachs
    > in particular, are just as crooked, corrupt, and manipulative as
    > they were before the crisis. This was an obvious and blatant attempt
    > on the part of GS to manipulate the share price downward on behalf
    > of its short hedge fund cronies and clients.
    >
    > And GS's upgrade of ANF to its "Conviction Buy List," in spite of
    > continuing dismal revenues, earnings, and future prospects, merely
    > confirms what has long been suspected; that Goldman sells its ratings
    > in the same way that Moody's, S&P, and Fitch sold theirs -- pay
    > us enough money, and we'll rate you any way you want us to.
    >
    > Goldman Sachs = total corruption and lack of integrity
    >
    Nov 19 05:14 PM | Link | Reply
  •  
    Awesome Article on The Buckle that compliments my research and goes in depth on the qualitative aspects of the business model.

    stocks.investopedia.co...

    The Fine Print: As Registered Investment Advisors, we see it as our responsibility to advise the following: We do not know your personal financial situation, so the information contained in this communiqué represents the opinions of Peter “Mycroft” Psaras, and should not be construed as personalized investment advice.

    It should not be assumed that investing in any securities we are investing in will always be profitable. We take our research seriously, we do our best to get it right, and we “eat our own cooking,” but we could be wrong, hence our full disclosure as to whether we own or are buying the investments we write about.
    Nov 23 12:43 PM | Link | Reply