The list of 50 Most Valuable U.S. Retail Brands was published by Interbrand earlier this year. The Top 10 of these brands are listed below:
|Rank||Brand||Ticker of Brand Owner|
Brand valuation methodology:
“All contenders for the list must qualify as follows: the brand must be a market-facing brand, with publicly available financial data, and positive Economic Value Added (EVA). Interbrand determines brand value the same way analysts value other assets: on the basis of how much they’re likely to earn in the future.”
For the full listing go here.