Specifically, says financial blogger Confused Capitalist, buy shares in WisdomTree Investments (WSDT). Sales of ETFs in recent years have grown six times faster than mutual funds and WisdomTree’s new fundamental-based ETFs promise even better growth rates given back testing shows they outperform the market (i.e. market-cap weighted indexes).
Then there is the impressive team of backers including professor Jeremy Siegel, former SEC chairman Arthur Levitt, and former hedge-fund manager Michael Steinhardt. But WisdomTree’s shares trade on the “pink sheets.” And as Richard Kang notes, there is competition from the FTSE-RAFI group, and as announced this week, from State Street Global Advisors.