At its current rate, Apple holds 75% of the MP3 player market share despite competition from Sandisk, Creative, Sony and the forthcoming Zune. Frankly, I cannot imagine Zune toppling the iPod. It's another Microsoft product and I expect it to have its share of problems.
As if iPod sales alone isn't an amazing story in itself, what really takes the cake is Mac sales. A record number of Macs were shipped this quarter, registering a 30% growth over this period last year, reaching record proportions never achieved before in the company's 30 year history. Over half the Mac sales were to first time Mac buyers, which means that Dell and HP must seriously consider the threat that the new Macs are posing to their business and market share.
Total revenues increased 39% over their previous record revenue number, and Apple's cash horde increased by approximately 25% over last fiscal year. Earnings for the entire fiscal year was $2.27 per share, over 45% higher than last year. Such a stock deserves a much higher multiple than the current P/E ratio of 35. In fact, I think Apple will easily earn $3.20 per share next year, putting the stock at $112 at current multiples. This is the low end of my expected stock price. I believe the stock could support a multiple of 40, putting the stock at $128 and possible even 50, which means the stock would be worth $160, up 100% from these levels.
While the market has reached a multi-year high this month, Apple is still more than 10% away from its all time highs reached earlier this year. Also, keep in mind that Apple is said to be launching two iPod phones this year, along with increasing its available video content on iTunes.
I'm buying this stock now and holding on for yet another run up -- hopefully at least a 35% gain by this time next year.
AAPL 1-yr chart: