Cramer's Mad Money - Is It Too Late to Buy Apple? (3/4/10)

by: Miriam Metzinger

Stocks discussed on the in-depth session of Jim Cramer's Mad Money TV program, Thursday March 4.

Better Buy Apple (NASDAQ:AAPL) Now, Hewlett Packard (NYSE:HPQ), Dell (NASDAQ:DELL), IBM (NYSE:IBM)

For those who don't own it already, it is time to buy Apple (OTC:APPL) now. Next week, store managers will be the first to get their hands on the iPad for training purposes and the week after, ad campaigns will start revving up, and although the new gadget won't hit the stores until April. "You need to be ahead of that," Cramer said.

While the iPad's $500 price tag might seem hefty, strength in high-end retail shows that consumers are indeed out spending. Cramer likes the prospects of the iPad for enterprise business as doctors, lawyers and business managers are on the lookout for iPad applications.

But should investors buy Apple when it is only $4 from its high? Cramer figured the multiple is about 13, close to that of Dell (DELL), Hewlett Packard (HPQ) and IBM (IBM) and none of these companies have something as hot as the IPad. Cramer urged investors to get Apple now before it takes off.


Although Altera increased guidance (ALTR), Cramer thinks its peer in the chip space, Xilinx (XLNX), is a better buy because it has more room to run. Xilinx may be close to its 52 week high after seeing a 35% gain in its stock price since last year, but the mobile internet is going to bring Xilinx up higher, especially since smartphones are not just gadgets anymore, they are necessities.

Xilinx's specialty is PLDs or programmable Logic Devices which manipulate digital signals. PLDs have a shorter design cycle, are cheaper and offer more flexibility than chips that are application-specific. These markets are expected to grow 8-12% in the next 5 years, and Xilinx is already getting hit by the mobile internet tsunami; it reported 24% revenue growth last quarter, increasing gross margins and it beat estimates. With a 14.7% growth rate and a 14 multiple, Xilinx may be a buy as soon as Friday morning, when it is likely to finish low because of The Street's disappointment over Marvell's (MRVL) quarter.

CEO Interview: Sandy Cutler, Eaton (NYSE:ETN)

Eaton (ETN) has rallied 46% since Cramer's recommendation on July 20th, but how will this diversified industrial fare as China cuts back on its stimulus spending and may become less aggressive about expanding its infrastructure? Eaton, which manufactures electrical components, hydraulic systems, hybrid engines, fuel efficient transmission and aerospace components, has only just begun to rise, according to bullish statements made by management on its recent analyst day, and it will be buoyed by a recovery led by China, Brazil and India. Cramer thinks hydraulics are "on fire" and sees substantial opportunities in electrics.

Sandy Cutler said the past year has been good in spite of terrible end markets, and Eaton has momentum. Cutler said it was a good thing the company didn't reduce its budget for research and development during the recession, because it will have energy-saving electrical products available. Cutler is also hopeful about Eaton's expansion into emerging markets.

Cutler added that although the company at one time could only see a few months into the future, Eaton now can predict trends to 2012 and beyond. Cramer is bullish on Eaton because "it is going higher."

Weatherford International (NYSE:WFT), Transocean (NYSE:RIG), Baker Hughes (NYSE:BHI), Schlumberger (NYSE:SLB)

With Baker Hughes (BHI) reporting a 28% increase in its oil rig drilling last week, "the oil service business is on fire," Cramer said, but the question is how to play it. Cramer would definitely stay away from ocean drilling after Transocean's (RIG) disappointing quarter which it blamed on higher costs. These days, most of the drilling is happening on land, and a company like Weatherford International (WFT), the world's fourth largest oil services company, is able to sell its technology to drillers who are eager to beef up supply by drilling in hard-to-reach areas. Money from overseas is also helping Weatherford, which gives government-owned companies the technology they need to increase their supplies.

The sector is strong as evidenced by M&A activity and recent acquisitions by Schlumberger (SLB) and Baker Hughes. While some would recommend buying Schlumberger itself, Cramer thinks Weatherford has more upside potential, since it has "the best international contracts” and “the best growth prospects in the business.” Weatherford missed its estimates recently because of poor weather and delayed projects, but its revenues were still stronger than expected.

Cramer thinks Weatherford International is "cheaper, better and has more catalysts" than its peers.


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