Today, there are few publicly traded firms solely specializing in providing student loans, yet the demand amongst individuals seeking help financing education continues to rise. With the rising cost of education and the progressive increase we've seen across enrollment rates, providers of student loans have an opportunity at hand to make a serious profit. Hence, investors do as well. Within the industry, large firms such as Sallie Mae (NASDAQ:SLM) constitute a vast portion of the available market share, however, small firms can just as easily take advantage of the industry's attractive market structure. The growing nature of this industry's target market enhances the sustainability of the demand for education related loans, and more importantly, augments the probability of...
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