Gary Bourgeault
Long only, research analyst, portfolio strategy, media

Is ComScore Ready For Consistent, Sustainable Growth?

Since its inception, comScore (NASDAQ:SCOR) has had a bumpy ride, even at times when it seems to have reached a plateau. Now that it is positioned to take advantage of the increasing move towards mobile advertising, the question arises if it is ready to provide consistent and sustainable growth over time.

In the past comScore has performed very unevenly, and usually it'll remain fairly steady over a period of 6 months or so, and then plunge or soar after a season of ups and downs within a defined range.

For example, On October 5, 2009, it was trading at $18.64 per share. After falling to $15.38 on May 24, 2010, it began a steady climb until it finally...

Join Seeking Alpha PRO to read this archived article and 11,574 other archived articles
FREESA PRO MEMBERS
IDEA GENERATORXExclusive access to 10 PRO ideas every day
INVESTING IDEAS LIBRARYXExclusive access to PRO library of more than 15,000 ideas
SECTOR EXPERT NETWORKXExclusive access to all sector experts for direct consultation
PERFORMANCE TRACKINGXTrack performance of all PRO stock ideas
PROFESSIONAL TOOLSXProfessional Idea Filters to zero-in based on industry, market cap and more
"In just the first month of using PRO, I used it to generate two ideas which were actionable for me. As a result of these two positions, I have earned more than 20 times the annual subscription costs for PRO."Michael Yagemann, Greenbridge Capital
"I am pleasantly surprised with the scope of small and mid-cap coverage PRO offers. You can't find that any where else."Patrick Rice, Mainstay Capital Management
You may cancel at any time for any reason, and receive a prompt refund for membership on months paid and not used (max. 6 months). Details