Forrester Research says Apple’s (NASDAQ:AAPL) iPad is “a new kind of PC” that ushers in a new era of Curated Computing — a mode of computing in which choice is constrained to deliver more relevant, less complex experiences.
The iPad Radically Departs From The PC That Consumers Thought They Wanted
Key points from Apple’s iPad Is A New Kind Of PC (Premium)
- Curated Computing is necessary to empower alternative form factors, such as touchscreen tablets, wearable and ambient devices, game consoles, and connected TVs.
- The iPad’s Curated Computing experience makes the tablet form factor viable for the first time since it was introduced commercially more than two decades ago.
- The time is right to promote tablets as a fourth form factor for the multiple-PC-owning consumer, but the tablet’s success beyond the iPad is not a given.
- Product strategists hoping to build a market for tablets will have to reshape consumers’ expectations of what a PC can be and how it fits into their lives alongside desktops, laptops, and smartphones.