Jim Cramer's Mad Money Lightning Round Picks, Nov. 15

by: Miriam Metzinger

Miriam Metzinger submits: Stocks discussed in the lightning round session of Jim Cramer’s Mad Money TV program, Wednesday November 15. Click on a stock ticker for more analysis:

Bullish calls:

Sears (NASDAQ:SHLD): 'Don't forget, they report tomorrow. I expect a good number. Two thumbs up, way up, for what Eddie Lampert is doing
Manpower (NYSE:MAN): 'I also like MAN.'
Bankrate (NYSE:RATE): 'RATE - great quarter. Going higher. I suspect it's going back to $40. It's not done going up. I want you to hold on. Don't ring the register until it gets to $40.'
Yamana Gold Inc. (NYSE:AUY): 'Here's the deal with gold: If you want to own gold - and I think it has a place in everyone's portfolio - it is AUY. Longest-lived portfolio. Lots of great Latin American properties. Two thumbs up for that terrific international gold player.'
Tween Brands (TWB): 'I'd rather see you in TWB [than PSUN].'
J.C. Penney (NYSE:JCP): ' I go back to my old favorite, JCP. Mike Goldman - you rock! He be the CEO.'
Corning (NYSE:GLW): 'I revert to GLW, because I also like the fiber business - not just liquid crystal displays ... GLW - nice note from Credit Suisse First Boston today.'
Target (NYSE:TGT): ' In the end, as good as TGT is, I have to keep coming back to JCP.'
Dick's Sporting Goods (NYSE:DKS): '... how much was I wrong initially on DKS - up another $2 bucks - and finally right. Sporting goods is DKS.'
Best Buy (NYSE:BBY): ' ... big box retail, you know I like BBY.'
Kohl's (NYSE:KSS)
Procter & Gamble (NYSE:PG): 'All right, wrong time in the cycle to buy PG, because the economy has already slowed down. But, some stocks never really go out of style. PG's okay, but it's only one thumb up, because of where we are now. I would stick with it.'

Bearish calls:

Hewitt Associates (HEW): 'HEW - You know, this is one of those human resources plays. The only human resources plays that I've really endorsed on this show, and I will endorse it again, is the human resources play that is the nursing company. '
Men's Warehouse (MW): 'Same store sales not up as I'd like. People don't like that quarter; the stocks down a couple of smackers. Now, here's the good news. We've seen a pattern where these stocks get knocked down immediately and then they rally for a couple of days ... When a stock gets hit, do not sell into a panic. Wait two days, and then if you want to - sell, sell, sell!'
TXU Corp. (TXU): 'Extremely disappointing quarter from those folks. I don't like the fact that they had told people pretty much that things were going well and they weren't...I'd rather own some of the Canadian utility companies - the Canadian Energy Trusts!'
Pacific Sunwear (NASDAQ:PSUN): ' ... this stock rallied big, because the inventory went down. I find that there should be more to a stock than just inventory reduction ... I go back to my old favorite, JCP.'
Amazon (NASDAQ:AMZN): 'You know what? Let me give myself ten lashes. This is one that I have systematically not liked ... and what did it do? It ran another 7 points in my face. My bad! I think it's too expensive ... I can't change my mind because the metrics say it's too expensive to own.'
Abercrombie & Fitch (NYSE:ANF): 'When that stock was at $50, ANF was then on an historic rally, all the way up to $76, and what did we do when it got into the $70s? We said time to cut it off. Time to ring the register. Now, at $72, down $4 today, I'm not going back into that cauldron ... I am a seller of ANF!'
Genesis Microchip (GNSS): ' I've not been a fan ... I revert to GLW.'

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