Shaun Currie, CFA
Long/short equity, hedge fund analyst, momentum

Mattress Firm: Roadmap For 2014

Mattress Firm: Roadmap For 2014

Mattress Firm (NASDAQ:MFRM), the mattress retailer, recently reported 4th quarter results and provided guidance for 2014. After reviewing this information, I decided to write this article to let investors know what I am focusing on throughout the year. When it comes to MFRM, two key items separate themselves from the rest:

    The company's ability to take pricing on conventional mattresses - in the back half of last year, the company decided to lower price points on some of their conventional mattresses in order to grow unit sales. The strategy paid off well MFRM, providing more benefit than the gross margin decline they had to suffer through. Going into 2014, the company plans to...
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