Qumu Corporation (NASDAQ:QUMU), formerly known as Rimage (RIMG) is a company in the later innings of rebranding and repositioning itself to set the stage for significant revenue growth. The company formerly earned its keep in disc publishing by labeling, archiving, distributing, and protecting content on CDs, DVDs, and Blu-ray discs while selling high-margin consumables. Below is a summary of the financial performance of said disc publishing business since 2011:
Because of the "continuation of an expected transition to customers' purchases over time from physical distribution of content on discs to online forms of distribution" (per the company's most recent 10-Q filing), Rimage acquired an enterprise video communications business dubbed Qumu in October 2011 for $52 million,...
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