Jenks Jumps
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Trimble Navigation: Establishing Positions - This Isn't Just GPS Anymore

On Thursday, July 17th, a CNBC analyst recommended a viewer sell their Trimble Navigation (NASDAQ:TRMB) investment. He described Trimble as a "Garmin without the extra bells and whistles". It seemed like an odd statement considering Trimble's vision and goals. Granted, it could have been a cagy ploy to antagonize Trimble's management into conducting a television interview since just such an invitation immediately followed the "sell" call.

Purely GPS?Some may view Trimble Navigation as purely a GPS play. If so, they haven't taken a look at Trimble since the mid-80's. They're short-changing themselves and the company. Actually, Trimble was never a pure GPS play. Regardless, it has evolved into so much more. First of all, an organization doesn't...

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