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Now that everyone is talking about Apple, Cramer suggests looking at companies that are not so well-loved but have potential upside. Cramer notes that Sony is the polar opposite of Apple, since it seems incapable of doing anything right and is being written off. Sony is worth $45 billion and should have a revenue of $70 billion while Apple is worth $82 billion and should have a $23 billion revenue. Judging by the numbers, Cramer says that Sony is too cheap and would be even more valuable if it would break itself up. Even if Sony doesn't take that step, the widespread perception that Sony could be worth more after a split-up is enough to raise the stock. Cramer estimates the breakup value would be $61 to $72 and he would buy Sony before it reports on January 30.
Blockbuster was getting trounced by Netflix, but Cramer praises CEO John Antioco who fought back by developing an online business. Now customers can drop videos rented online off at a Blockbuster store which means a "big leg up." Cramer added that the company had 700,000 new customers in November and December, and that customer satisfaction is at an "all time high." Cramer declares that 2007 "will be the year of Blockbuster" and invited the company's "heroic" CEO onto the program. "We've always had a great brand and great retail locations,"Antioco commented, adding that the Total Access campaign, which allows customers to return videos by mail or at stores, has been a success. Cramer concluded that BBI will go higher and he doesn't consider it a speculative play anymore.
Sell Block: Intercontinental Exchange (NYSE:ICE), NYSE Group (NYSE:NYX), InnerWorkings (NASDAQ:INWK), Atherogencis (AGIX) and J. Crew (JCG)
Cramer commented that he likes NYX better than ICE, even if the latter's "supply pressure" problem were not a factor. In spite of "massive insider selling" going on at INWK, he would sell the stock because it is better to "cut and run." Cramer would also sell AGIX and would buy JCG.
CEO Interview: Mark Shapiro, Six Flags (NYSE:SIX)
Cramer praised Mark Shapiro for selling seven theme parks for $312 million, and asked how low gas prices would affect SIX. Shapiro replied that this would be "fantastic" for business and predicted a solid year for his company, based on strong early season indicators. He added that Six would "earn itself a new reputation." Cramer added that SIX is a good $5 to $6 speculative stock.
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