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By Carly Forster

Lululemon Athletica, Inc. (NASDAQ: LULU) is a Vancouver, British Columbia-based yoga-inspired athletic apparel retailer who produces its own clothing line which is sold internationally in Lululemon stores.

A Financial Expert’s Opinion

On August 29th, The Street blogger Jonas Elmerraji named Lululemon as a “toxic stock” that shareholders should Sell as soon as possible. He reasoned that Lululemon was “one of the most conspicuous losers of 2014,” with shares having dropped over 31% on a year-over-year basis. Elmerraji continues to claim that the “selling [of Lululemon] isn’t necessarily over” as shares are pointing toward another drop in September.

Elmerraji’s Past Recommendations

Elmerraji has a history of offering financial advice for a variety of stocks across all sectors, such as Keurig Green Mountain (GMCR) and Johnson & Johnson (JNJ), helping him earn an overall average return of +5.1% with a 62% success rate in making recommendations.
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On July 14th of this year, Elmerraji named Keurig Green Mountain as a “rocket stock” to Buy for summer gains. He noted that after its big investment from Coca-Cola (KO), the company is ready to debut its Keurig Cold machine, which is all the more reason to pay attention to the stock in 2014. Since then, Keurig Green Mountain has gone up from $122.82 to $133.32, helping him earn a +24.2% average return on the stock.

Similarly, on May 12th of this year, Elmerraji named Johnson & Johnson as another “rocket stock” to Buy to beat a sideways market. He reasoned, “Increasing analyst sentiment is the reason for this stock’s presence on our Rocket Stocks list.” Since then, Johnson & Johnson has gone up from $99.15 to $103.73, helping him earn a +7.2% average return on the stock.

On the other hand, Elmerraji has not always been correct with his recommendations. On June 27th of this year, he named Hershey (HSY) as a stock that wants to pay its investors more in 2014. He noted, “In the past several years, dividends have failed to keep pace with a double-digit sales and profit growth rate. That leaves some cushion for HSY to hike its payout without getting overextended.” Since then, Hershey has gone down from $96.35 to $91.42, attributing to his -7.8% average return on the stock.

Conclusion

Elmerraji is serious about his shopping given his successful Buy recommendations. Would you trust his latest recommendation based on his financial advice history?

Source: Can Lululemon Redeem Itself?