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Stocks discussed in the in-depth session of Jim Cramer’s Mad Money TV program, Thursday February 1. Click on a stock ticker for more analysis:

Better than Good: Archer Daniels Midland (ADM), Boeing (BA), Starbucks (SBUX)

ADM and BA saw their stocks soar because they were good, but Cramer says for great stocks like SBUX "good is not good enough," and these companies need a better-than-expected performance. Cramer invited SBUX chairman and founder Howard Schultz onto the show, and Schultz denied that the company is in trouble, and commented "If you look at the quarter, the underlying factors were so strong," he said. Schultz mentioned the hidden opportunity in the company's card growth, its plans to expand into Russia and India this summer, and the wage increase SBUX recently gave its employees. When Cramer asked about the cost of new stores, Schultz responded, "for the balance of this year, all of Starbucks real estate is done," and that all leases have been signed. Since SBUX is putting up drive-throughs and counters in rest stops, it should save money on real estate. Cramer thinks of SBUX as a good long-term stock, but sees it in terms of a 5 year rather than an 18 month investment.

Related: Starbucks chairman discusses his visit to China.

Feeling at Home: Chipotle (CMG), Ruth's Chris Steak House (RUTH), Darden Restaurants (DRI)

Last week, when Danny Meyer, restauranteur and author of Setting the Table: The Transforming Power of Hospitality in Business, visited Mad Money, Cramer discovered the missing multiple which drives restaurant stocks higher: hospitality. This is the reason Chipotle is worth more than RUTH, which serves overpriced American meat, according to Cramer, and Red Lobster or the Olive Garden, which provide nothing unique in terms of hospitality, food or service. Although CMG is the most expensive stock of the three, the "at home" feeling it gives its customers makes the stock more valuable.

Related: Hilary Kramer is not tempted by CMG's price.

Sell Block: Boston Scientific (BSX), Gilead Sciences (GILD), Laureate Education (LAUR), 3M (MMM), Smith & Wesson (SWHC)

Cramer would sell BSX and suggested taking profits in GILD, but would let the rest of it ride. Since Laureate's CEO announced a leveraged buyout, Cramer would sell LAUR. Cramer regretted recommending 3M, since its quarter was "awful." He suggested selling SWHC.

CEO Interview: Fred Poses, American Standard (ASD)

Cramer congratulated Fred Poses on ASD's recent rise, and Poses attributed the success to the companies treating its three business as separate. When Cramer asked if ASD was selling its kitchen and bath unit at a low, Poses responded that companies will see its value and pay for its great potential. "Unlocking shareholder value is what we look for, and you did it in one swoop," Cramer told Poses. "I'm a bull on American Standard."

Related: Dan Carty is long American Standard.

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