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Stocks discussed on the in-depth session of Jim Cramer's Mad Money TV Program, Thursday July 28.

Mad Mail: Marathon Petroleum Corp (NYSE:MPC), Marathon Oil (NYSE:MRO), Verizon (NYSE:VZ), Ingersoll-Rand (NYSE:IR), Honeywell (NYSE:HON), Johnson Controls (NYSE:JCI)

Cramer answered mail about various stocks:

Marathon Petroleum (MPC) should be sold, since refineries are a "margin game" rather than real growers. Cramer would swap into Marathon Oil (MRO) which has seen 5.7% annual production growth since it spun off its refining business.

Verizon (VZ) is a good dividend stock. Even though Cramer is disappointed at the departure of the CEO Ivan Seidenberg, he is confident that the replacement CEO will manage the company well.

Ingersoll Rand (IR) had a disappointing earnings report. Cramer would rather buy Honeywell (HON) or Johnson Controls (JCI).

IPO Games: Dunkin' Brands (NASDAQ:DNKN), Teavana (TEA)

Cramer sees the same IPO excesses going on now that he saw in the dot.com era. Dunkin' Donuts (DNKN) rose 40% on its first day of trading, and Teavana (TEA) saw a 70% gain, but ultimately, these pops are not good for the companies since a drop after is almost inevitable. Teavana was a "sliver offering," with only 18% of its shares available. The remaining shares will likely be dumped in a secondary offering, which will dilute the share price. Cramer would get out of this stock.

7 Secular Bull Markets: Boeing (NYSE:BA), Precision Castparts (NYSE:PCP), Baker Hughes (NYSE:BHI), Weatherford (NYSE:WFT), Halliburton (NYSE:HAL), Noble Energy (NYSE:NBL), Cummins (NYSE:CMI), Ford (NYSE:F), Dow (NYSE:DOW), PPG Industries (NYSE:PPG), Airgas (NYSE:ARG), Coach (NYSE:COH), Nordstrom (NYSE:JWN), Phillips Van Heusen (NYSE:PVH), Potash (NYSE:POT), Deere (NYSE:DE), Dupont (NYSE:DD), Amazon (NASDAQ:AMZN), Google (NASDAQ:GOOG), Apple (NASDAQ:AAPL)

Cramer discussed his stock picks in 7 secular bull markets:

1. Aerospace: Boeing (BA), Honewell (HON), Precision Castparts (PCP)

2. Oil and Gas: Baker Hughes (BHI), Weatherford (WFT), Haliburton (HAL), Noble Energy (NBL)

3. Trucks: Ford (F), Cummins (CMI)

4. Chemicals: Dow (DOW), PPG Industries (PPG), Airgas (ARG)

5. High-End Retail: Coach (COH), Nordstrom (JWN), Phillips Van Heusen (PVH)

6. Agriculture: Deere (DE), Potash (POT), Dupoint (DD)

7. Tech that is levered to mobile, cloud or social media: Google (GOOG), Apple (AAPL), Amazon (AMZN)

CEO Interview, John Feraci, International Paper (NYSE:IP). Other stock mentioned: Temple Inland (NYSE:TIN)

International Paper (IP) rose 2.2% after it reported a terrific quarter. The paper business has been a rough spot as the internet has made the need for paper less than it used to be. The company saw this trend and radically restructured the business, consolidated through acquisitions, raised prices and expanded overseas. The corrugated box business is coming back and the company offers a generous dividend of 2.4%. IP beat earnings by 13 cents and revenues rose 8.3%. The international business produces 20% of revenues. The company is making a bid for Temple Inland (TIN), but TIN's management does not want to negotiate a deal, even though the offer was for a 20% premium.

John Feraci says the company is performing well because it is managing costs, supply and demand and is using cash to build a better business platform. while the need for paper is declining in the U.S., it is still on the rise in emerging markets; "We haven't diversified away from paper," Feraci said. "to make money in a mature market you just have to manage it well." Feraci is confident in the likelihood of buying TIN, but resolved not to overpay for the company; "We will be disciplined and patient."

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Source: Cramer's Mad Money - 7 Secular Bull Markets (7/28/11)