Google Leads Internet Video Market, Smaller Sites Have Remarkable Showing

Not many people will be surprised to hear that the giants of the online video market are here to stay. Six out of the top seven video sites in January were the usual suspects: Google's (GOOG) YouTube and the major search properties’ video sites. There was only one site without a big name that snuck in among the big boys, and it actually has a stupid name: StupidVideos.com.

As impressive as it is that StupidVideos.com came in sixth in total sessions and seventh in unique visitors, some other metrics show an even more interesting, stickier picture of the site. StupidVideos is the runaway leader in page views per session with a massive 43, which is 74% more than Break.com in second place.

StupidVideos excels again in the number of sessions per unique visitor, out-pacing all other sites in the top ten and trailing only Compfused.com (the 16th overall site).

Other Highlights:

YouTube is way out in front of second-place MySpace, with 98% more unique visitors and 165% more sessions

When combined, Google Video and YouTube had well over 1 billion sessions, which is 230% more than number two MySpace (NWS)

19 of the top 20 sites had more than 1 million sessions last month

15 out of the top 20 sites had over one million unique visitors

The big sites still have a strangle-hold on the market, but with StupidVideos and Compfused making strong showings, there is reason to think they’ll stick around.

Where do Compete's traffic numbers come from?

Comments

[alpha24seven:]

You say all of this as if it was a good thing. To my knowledge not one of these sites makes any money and all they do is traffic in illegal copyrighted material and camera phone videos of people farting in public....

Let me know when there is something we should know about. Perhaps their demise would be worth reporting....

2007 Mar 01 02:35 PM

[YenKenZen:]

interesting stats..

StupidVideo is full of advertisements.. to alpha24seven's comment - I cant believe it doesn't make money.
I am not sure how these guys make sure only "stupid" videos stay on their site but if you remember, Americas' Funniest Home Videos is a popular TV show.. so this has potential.

2007 Mar 04 06:02 PM