Vanguard's ETF And Advisory Businesses Surging

Vanguard's financial advisory and ETF businesses have been growing, reflecting the company's fresh approach away from its original bare-basics, no-intermediary philosophy. The original Reuters report says that assets under management have more than doubled over the past five years, totaling $210 billion. Meanwhile, staff have increased sevenfold.

Vanguard is here for the long term in the financial adviser area and have switched to fee-based business models instead of commission-based. Joe Morris of Ignites reports that the company's two dozen ETFs have built up $25 billion in assets over the past 6 years.

The company is set to launch an international stock ETF soon and has four fixed-income ETFs in the pipeline.