Middleby: Serving Up Growth

James Melvin profile picture
James Melvin
260 Followers

Summary

  • Proven track record of acquiring small companies and using their distribution network to quickly ramp up sales.
  • Increasing economic moat by owning over 50 brands across commercial restaurant equipment, food processing equipment, and residential kitchen equipment segments.
  • No quibble return policy is unmatched by any competitor and shows the confidence management has in the superiority of their product.
  • The management team has a proven formula for turning themselves into a technology company with some disruptive features in their products.

Background

Selim Bassoul took over as CEO in 2000, when the stock was was trading at roughly $1(split adjusted) and a market cap just under 60 million. Middleby(NASDAQ:MIDD) was a one-stop shop for refrigeration, freezers, cooking, mixers, and food processing. They were spreading their company thin by trying to be the best in everything by attempting to be a turnkey provider to restaurant owners. Customer turnover was roughly 35% per year because 30% of the orders were late due to the high complexity level of the business. The high complexity forced engineers to be over extended and have insufficient resources due to focusing on too many technologies in too many categories. Selim realized that they needed to be focused on their core competency of cooking equipment. After 90 days of being CEO, they disbanded a 1/3 of their business that consisted of periphery SKUs outside their cooking segment.

Management went to the drawing boards and decided to focus on one factor of the hot side of the business where they believed they could be industry leaders. Morgan Stanley showed that over the last 25 years (1975-2000) that utility costs to restaurant owners increase 20% every year. At this point in time, restaurant owners or the chefs making the purchases did not make the utility bill a top priority. Selim Bassoul decided that energy savings was going to be the best strategic move despite the lack of focus at the time. Over the last 15 years, Middleby's extreme energy conscious focus has made them the largest provider of energy efficient appliances in the world with the most energy rated appliances of any company. This has positioned Middleby as the leader in energy efficiency appliances giving them a massive first mover lead. This move was especially strategic now that there has been a huge shift in focus on the energy efficiency of appliances

This article was written by

James Melvin profile picture
260 Followers
I enjoy spending my free time researching stock ideas and publishing ideas when I have a solid investment thesis. I enjoy writing about technology stocks as well as obscure businesses that are often overlooked by the larger market. I employ a growth at a reasonable price approach to select the majority of stocks I own. I worked as a stock analyst for two years at a boutique firm where I learned the framework that I now use to invest in my personal account. I earned a dual degree in Business and Economics, which gave me a foundation I currently use to perform due diligence. I love hearing from readers and always try to answer questions or clarify when possible.

Analyst’s Disclosure: The author is long MIDD. The author wrote this article themselves, and it expresses their own opinions. The author is not receiving compensation for it (other than from Seeking Alpha). The author has no business relationship with any company whose stock is mentioned in this article.

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