I have spoken with many service provider executives as well as venture capitalists and entrepreneurs and I have read countless blogs and papers on advertising revenues and the shift from old media to new media. I think it can all be summarized by the following: the companies with broad user bases, distribution ability through content applications (i.e. video, voice, gaming, search, etc) and who have the ability to narrow advertising bands to small units, ultimately a unit of one, are the revenue winners.
As always, thoughts and comments welcome, whether private or public.
Full Disclosure: I do not own shares of any of the companies mentioned in this post.