Interpublic on China, India, and New Media Advertising (IPG 1H05 Conf Call Quotes)
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Marketing and advertising firm Interpublic Group (ticker: IPG) is focusing on opportunities in emerging markets. Key quotes from Co-Chairman, President & CEO Michael Roth during management's 1H 2005 earnings results conference call:
A final area I would like to cover are the so-called brick markets. These are clearly the fast growth regions that will be important drivers of our future growth. We are well-positioned in these markets with strong offerings in Brazil across the major operating units and in affiliation with the market leader in Russia. In India, we are a strong number two among the holding companies with very high-quality assets in both the creative and media areas. China is a big opportunity. Our established advertising networks are growing along with their multinational clients. We are now looking to develop capabilities in the new media arena, which is really taking off with Web and cell phone usage going through the roof.
(Quotes are from the CCBN StreetEvents transcript.)
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