Should You Buy Stocks of Gadgets or Services You Love?

Oct.13.05 | About: JetBlue Airways (JBLU)

The Stalwart submits: One of the sillier investing concepts is that you should invest in the companies whose products you absolutely adore. This idea is similar to the Motley Fool's "Rule Breaker's" portfolio. Unfortunately, some stocks are just overvalued no matter how great their offerings.

Still, for those of you who do want to invest in these kinds of companies let me say, I'm terribly excited at the news that jetBlue (NYSE: JBLU) will be flying soon between New York and my beloved Austin, TX.

I do think that the company's finally cracking into Texas is a pretty important step, strategically.

« Any opinions expressed on the Seeking Alpha sites are those of the individual authors and do not necessarily represent the opinion of SeekingAlpha or its management. »