Time to Update Facebook Revenue Estimates
Well, it seems it has. Valleywag's Owen Thomas reveals the June rate card.
Let's see, 150 group sponsorships times $300,000 per sponsorship for three months ($1.2 million per year), and you're at $180 million in revenue. And that's before the homepage sponsorships. And the $200 million three-year display deal with Microsoft (MSFT). Etc.
Do clients get discounts off the rate card? Of course. But even with the sponsorship rates set at half of what they apparently are today, director Peter Thiel's $150 million 2007 revenue number looked reasonable. And the more pertinent question is what 2008's revenue number looks like. And 2009's.
MySpace will reportedly do $1 billion in revenue this year, only a year or two after finally getting serious about selling ads. Facebook's sponsorship rates have doubled in 5 months. Google's (GOOG) doing $16 billion in revenue. Is it really so unreasonable to think that Facebook might hit a $1 billion run-rate within a year? In a word, no.
So here are some updated Facebook revenue estimates:
2007: $150 million ($200 million? $250 million? Who cares?)
2008: $750 million
2009: $1.5 billion
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This article has 1 comment:
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BIGGEST GAINERS
COMPANY % CHANGE
L&T 61.7
BHARTI AIRTEL 35.6
RIL 33.7
TATA STEEL 26.4
BHEL 20.4
RAGING BULLS
MILESTONES DAYS
4000-5000 2551
5000-6000 125
6000-7000 1965
7000-8000 80
8000-9000 81
9000-10000 70
10000-11000 43
11000-12000 30
12000-13000 193
13000-14000 37
14000-51000 213
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