My friend Michelle sends over this little tidbit -- Looks like no one at emarketer is looking for a recession anytime soon:
"Advertisers are well on the way to spend $21.4 billion on the Internet in 2007, says eMarketer’s new online ad spending report. By 2011, spending on advertisements online is expected to reach $42 billion.
One big trend is that the nation’s largest advertisers are shifting more of their budgets from traditional media to the Internet, according to eMarketer’s calculations."
Source:
Online Ad Spend to Hit $42 Billion by 2011
eMarketer, NOVEMBER 7, 2007
http://www.emarketer.com/Article.aspx?id=1005590
