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Here is the latest online ad spending breakdown, by industry, as of January of 2008. It's definitely something that makes you go hmmmm, and not necessarily because of the continuing high spending by financial services outfits.

[via MarketingCharts]

Paul Kedrosky

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    Feb 25 08:13 PM
    From Financial Services clear down to business-to-business, I find that I fit into every category as a customer during the past twelve months. That is, to say the least, a very surprising fact to me. Someone's internet marketing and online offerings managed to convert me from a site-scanner to a payment clicker, so I am going to devote some time to analyzing what it was in each category that made to commit to purchasing. Maybe I can learn something useful, eh? n.kateus ipowerdirect.net

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