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When a stock is trading under its respective 20-day, 50-day, and 200-day simple moving averages (SMA), it could mean a troubled fate for the company. Or it could mean that the company is undervalued and, for whatever reason, is selling for less than what it's worth.

A company's price to book (P/B) ratio can also give us insight into a similar situation; the company is in trouble or it's significantly undervalued and is offering a good buying opportunity for investors.

Telling the difference between value and certain doom can be a challenge. I generally begin by looking for strong price support. Many falling stocks can be deemed "undervalued"; but when we see that investors are hesitant, currently and in the past, to let the stock fall below a certain price tier, there is generally a reason for that hesitation.

Analyst opinion certainly counts for something as well. If analysts are sticking to their hold and buy recommendations for the company, especially if the price target is significantly above the stock's current price, the investment is likely worth a more in-depth look.

Below is a list of 10 undervalued equities selling for less than book with potential upsides, based on analyst opinion, ranging from 35% to 115% (sorted by upside potential):

1. Hurco Companies, Inc. (HURC), a scientific and technical instruments manufacturer is selling just below book with a 0.99 P/B ratio. The stock is currently trading just above strong support at the $20.00 price level, a level it has not traded below for more than a week since Q3 2010. Analyst opinion stands at zero strong sell, zero sell, zero hold, zero buy, and two strong buy recommendations with an average price target of $45.00; a potential upside 115.83% above the stock's current price. Other notable fundamentals include a 0.69 price to sales (P/S) ratio, 7.28% return on assets (ROA), 11.56% return on equity (ROE), and 26.10% quarterly earnings growth (YoY).

2. Orbit International Corporation (ORBT), a diversified electronics manufacturer is selling just below book with a 0.92 P/B ratio. The stock is currently teetering on support at the $3.50 price level, a level it has not traded below for more than a week since Q2 2011. Analyst opinion stands at zero strong sell, zero sell, one hold, zero buy, and zero strong buy recommendations with a price target of $6.50; a potential upside 90.06% above the stock's current price. Other notable fundamentals include a 0.54 P/S ratio, 6.33% ROA, and 7.22% ROE.

3. OfficeMax Incorporated (OMX), a special retail company is selling well below book with a 0.66 P/B ratio. The stock is currently trading just above strong support at the $4.10 price level, a level it has not traded below for more than a week since Q3 2008. Analyst opinion stands at zero strong sell, zero sell, five hold, one buy, and three strong buy recommendations with an average price target of $7.62; a potential upside 69.71% above the stock's current price. Other notable fundamentals include a 0.05 P/S ratio, 2.07% ROA, 4.90% ROE, and -54.70% quarterly earnings growth (YoY).

4. Monster Worldwide, Inc. (MWW), an advertising agencies corporation is selling significantly below book with a 0.70 P/B ratio. The stock is currently trading just above strong support at the $6.75 price level, a level it has not traded below for more than a week since the 1990s. Analyst opinion stands at zero strong sell, zero sell, five hold, zero buy, and six strong buy recommendations with an average price target of $11.50; a potential upside 57.32% above the stock's current price. Other notable fundamentals include a 0.78 P/S ratio, 2.17% ROA, 4.96% ROE, and 4,697.40% quarterly earnings growth (YoY).

5. MGM Resorts International (MGM), a resorts and casinos company, is selling significantly below book with a 0.77 P/B ratio. The stock is currently trading just above strong support at the $9.00 price level, a level it has not traded below for more than a week since Q3 2009. Analyst opinion stands at zero strong sell, zero sell, six hold, one buy, and fourteen strong buy recommendations with an average price target of $14.81; a potential upside 56.89% above the stock's current price. Other notable fundamentals include a 0.55 P/S ratio, 2.03% ROA, and 50.31% ROE.

6. Hartford Financial Services Group Inc. (HIG), a property and casualty insurance provider is selling well below book with a 0.34 P/B ratio. The stock is currently trading near strong support at the $15.00 price level, a level it has not traded below for more than a week since Q3 2009. Analyst opinion stands at zero strong sell, zero sell, eight hold, zero buy, and eight strong buy recommendations with an average price target of $25.31; a potential upside 53.86% above the stock's current price. Other notable fundamentals include a 0.31 P/S ratio, 0.08% ROA, 1.58% ROE, and -80.80% quarterly earnings growth (YoY). The company also offers a 2.43% annual dividend, distributed quarterly.

7. MetLife, Inc. (MET), a life insurance provider is selling well below book with a 0.53 P/B ratio. The stock is currently trading near strong support at the $28.00 price level, a level it has not traded below for more than a week since last September. Analyst opinion stands at zero strong sell, zero sell, three hold, three buy, and thirteen strong buy recommendations with an average price target of $45.24; a potential upside 48.62% above the stock's current price. Other notable fundamentals include a 0.44 P/S ratio, 0.81% ROA, and 10.77% ROE. The company also offers a 2.43% annual dividend, distributed annually.

8. Lincoln National Corporation (LNC), a life insurance provider is selling well below book with a 0.42 P/B ratio. The stock is currently trading near support at the $18.00 price level, a level it has been using as support since last November. Analyst opinion stands at one strong sell, zero sell, seven hold, one buy, and eight strong buy recommendations with an average price target of $28.83; a potential upside 41.88% above the stock's current price. Other notable fundamentals include a 0.53 P/S ratio, 0.47% ROA, 1.78% ROE, and -22.00% quarterly earnings growth (YoY). The company also offers a 1.57% annual dividend, distributed quarterly.

9. Prudential Financial, Inc. (PRU), a life insurance provider is selling well below book with a 0.63 P/B ratio. The stock is currently trading just above strong support at the $45.00 price level, a level it has not traded below for more than a week since Q3 2009. Analyst opinion stands at zero strong sell, zero sell, four hold, three buy, and eleven strong buy recommendations with an average price target of $66.25; a potential upside 37.79% above the stock's current price. Other notable fundamentals include a 0.45 P/S ratio, 0.40% ROA, and 6.30% ROE. The company also offers a 3.02% annual dividend, distributed annually.

10. CSS Industries Inc. (CSS), a specialty retail company is selling significantly below book with a 0.73 P/B ratio. The historically volatile stock is currently trading just above strong support at the $18.50 price level, a level it has been using as support since last September. Analyst opinion stands at zero strong sell, zero sell, zero hold, one buy, and zero strong buy recommendations with a price target of $26.00; a potential upside 37.28% above the stock's current price. Other notable fundamentals include a 0.45 P/S ratio, 6.75% ROA, and 8.07% ROE. The company also offers a 3.17% annual dividend, distributed quarterly.

Source: 10 Stocks With Over 60% Average Upside Selling For Less Than Book