Google Overtakes Yahoo As Most-Visited Web Property

As if Yahoo CEO Jerry Yang didn’t have enough to worry about, Google (NASDAQ: GOOG) has now overtaken Yahoo (NYSE: YHOO) as the most-visited website property, according to comScore.

April saw Google Sites attain the number one spot in the Top 50 U.S. Properties ranking for the first time in its history with a total audience of more than 141 million visitors.

Yahoo Sites ranked second with 140.6 million visitors, followed by Microsoft Sites with 121.2 million visitors.

Superpages.com Network and CareerBuilder both jumped eight spots in the ranking to positions 18 and 30, respectively.

Content categories showing gains in April included job search, career resources, and television sites.

The top-gaining categories in April were Pharmacies and Retail-Food, both up 8 per cent from March.

According to comScore, Google’s unique U.S. audience in April was up 18 percent from the same month in 2007, while Yahoo’s audience grew 7 percent.

However, according to the Associated Press, Yahoo still leads in page views, meaning visitors spend more time there or return more often. Many Google users make a simple search request and quickly go elsewhere based on the results. Yahoo had 33.6 billion page views to Google’s 28.7 billion.

Comments

[TechWatch]

Maybe this is just a bump and not a trend? Some more analysis will help
-Des
techwatch.reviewk.com/