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I guess they're really serious about this integration thing. When high-end, business-friendly FedEx (FDX)  bought low-end, consumer-unfriendly Kinko's, it paid $891 million for that hugely valuable (ahem) Kinko's brand. Which it's now jettisoning, writing off that $891 million in the process.

Henceforth, Kinko's is FedEx Office. Same surly low-wage, high-turnover employees, different brand. That should make all the difference.

Felix Salmon

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This article has 3 comments:

  •  
    Jun 05 11:19 AM
    "Same surly low-wage, high-turnover employees, different brand."

    Have you ever worked for them? Printing documents is not intended to be made a career of. Their wages are very competitive, especially if you don't have a college degree. Think before you speak.
  •  
    Jun 05 11:21 AM
    Their advancement program is tremendous. Match dollar for dollar. Tuition reimbursement. What a dumb article.
  •  
    Jun 10 07:28 PM
    Fedex paid $2.4B (including debt) for Kinko's.
    See:
    www.fedex.com/us/about...

    As for the $891M figure, see: FDX - Fedex Corp: It's All In the Name!

    www.crossprofit.com/ar...

    CrossProfit
    Disclosure: No conflicts.

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