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This rally is never going to end!

Just look at this chart - we're breaking every level. THIS time is different - not only are we going to go on to 1,450, we're going to 1,500 and 1,550 and then 1,600 and then we're going to 1,700 and 1,800 and 1,900 and then we're going on to take on 2,000 - yeeeeeergh!

Sorry, I was channeling my inner Dean. Now that I've calmed down, I realize that this chart that got me so excited was actually the chart from March 5th and, as you can see from my end of February headlines like "Sell in March and Go Away," "This is the End - But For Who?" and "Fake-Out Thursday (March 8th) - Dollar Sacrificed on an Altar of Lies" - where I pointed out that rumors of more Fed easing (by John Hilsenrath of the WSJ, of course) had dumped the Dollar to 79 and that was accounting for the 1% gain in the S&P that day so - don't be fooled!

The ECB had just dropped $712,800,000,000 in fresh stimulus on the 29th and I asked "Will Another $712Bn Buy Us Another Day at 13,000?" Was I early? Yes. Did we miss the end of the rally? Yes. In fact, our $25,000 Portfolio at the time was so bearish, we were down almost $8,000 with huge bearish bets like 10 Short XRT March $55 calls, 10 short GLL March $17 puts, 10 April SCO 31/39 bull call spreads and 10 SCO short March $34 puts, 5 short FAS $88 calls, 5 March TZA $18 calls, 10 short SQQQ June $14 puts, 40 USO April $40 puts, 5 short FAS March $75 calls, 10 long FAS March $85 calls and 10 short FAS March $89 calls (a bearish spread), 10 TLT March $114/115 bull call spreads and 10 DIA March $129 puts.

The only bullish play we had at the time in our virtual portfolio was Diamond Foods (DMND), where we had 4 hopeless June $29 calls which we lucked out on when they spiked on rumors in mid-March. Every other bullish position had been dumped and we were practically 100% bearish because the rally, at that point, seemed totally ridiculous. Just a month later, the portfolio turned around and was up $8,000 and by May 14th, we were UP $16,742 and the Big Chart, by the beginning of June, looked just as ugly to the downside as it does angelic to the upside now.

Just as the MSM had been whipped into a "you just can't lose" buying frenzy back in March (which we made fun of), by early June they were in a selling frenzy and I noted, June 4th: "Monday - "Markets in Turmoil" According to CNBC - Must be Time to Buy!" We were so bullish in that post, we were even long on oil (at $82) and Apple (AAPL) hit our buy-in point at $555 and we went short on TLT at $130.36, long on TQQQ at $41.96 and XLF at $13.50 - right in that morning's post.

We did a lot of bottom fishing in June and, after a choppy start, things were good enough that we started 2 new $25,000 Portfolios for our Members on the 21st - catching that ongoing rally very nicely. Last Friday, I published our $25KP positions and we were up about $14,000 at the time and very bearish. Thankfully, ahead of Draghi - we took our own advice and added the aggressive bullish trades I suggested on Wednesday and the FAS spread I suggested that morning - the Oct $108/120 bull call spread for $2, selling XLF 2014 $14 puts for $1.55 for net .45 is now net $1.78, up 295% (which was our goal - 300%) in 2 days. That's not a bad way to offset your bearish bets!

We have been making bullish bets like that every Tuesday for the past month as the markets go up and up. It's very easy to make this kind of money in a bull market - the trick is not to lose it all betting on things going the other way. We modified that bet in the $25KP, and offset 10 of the FAS spreads with the short sale of 5 Goldman Sachs (GS) Oct $97.50 puts at $1.50 because they gave us a faster payoff (more aggressive) as we didn't really want to hold 2014 short puts in our short-term $25,000 Portfolio.

The GS puts dropped to .70 already, so up 53% and, from a cash basis, it was $2,000 for the 10 spreads less $750 for the sale of the GS puts for $1,250 and now the spread is $4,000 and the puts are $400 for net $3,600 - up a quick 188% playing it that way. We also grabbed 10 EDC Oct $97 calls at .80 and they shot up to $1.30 yesterday (up 62.5%) but that's nothing as today the Hang Seng jumped 600 points (3%) and Shanghai is up 4% and India is up 2% - thank you Mario!

The real question is - do we keep those trades open or take the money and run? I'm inclined to take the money and run but our $25KPs are VERY bearish and it would be very painful for us if the rally continues next week and we don't have our longs (and just that FAS trade can hit $10,750 in total profits at FAS $120) so we'll probably kill EDC and the short GS puts but leave the FAS spread as a compromise, which will put us fairly short again going into the weekend.

)Why can't I just give up and love this rally? Because it's BS, that's why. It's the same BS for the same BS reasons as we were pumped up on back in March. We have to protect the upside, mainly against the Fed doing something next week and FAS is ideal for that but, my prediction from early morning chat already came true when I said to members (4:40 am):

Obama didn't talk about jobs. Since he had today's ADP report, I have to think it's going to miss this morning. That could lead to a sharp reversal of yesterday's move but, on the other hand, the bulls may (as usual) take the bad news as good news because it green-lights Uncle Ben for another money drop.

What did move down sharply this morning, on a pathetic jobs report (just 96,000 in July and downward revisions to June and May of 41,000), was the dollar, which fell from 81.20 to 80.40 (down 1%) and is now masking a massive sell-off in the Futures as oil stays flat against the weakness (even though no one is driving to work) and gold jumps back to $1,730 and silver $33.30 and copper $3.59 and gasoline $3.03. Isn't that great, not only are there not jobs AND shorter work-weeks for those who do have them, but the commodity pushers want our citizens to pay record high prices for gasoline at the same time. Ah capitalism - it's amazing how thoroughly you can destroy the working class.

So, unfortunately, we may still be a bit early on our shorts but we made our adjustments and we offset with good longs and it's QE3 or bust next week so let's all be VERY careful out there!

Disclosure: I am short AMZN, XRT, QQQ, USO, V, PCLN, IWM. (More...)

Additional disclosure: Positions as indicated but subject to change (see Friday's post for $25,000 Portfolio positions, Tuesday for bullish offsets as well as above).

From Philip Davis:

USO, QQQ- Phil, thanks for these plays. Out of USO for about 65% gain today and just keeping 1/4 QQQ.

- Ksone88, July 14, 2011  


Phil, You were on the $ today with your calls almost exactly on the turns – Krap kuhn krup (Thai for thank you very much).

- Jomptien, July 14, 2011  


Thanks for the USO directions today. Made it 3 times (up/down/up) for a very nice win.

- Doro165, August 2, 2011  


Phil, I don’t know how I can thank you enough for your guidance this past week. I’m up significantly in my portfolio and I’ve never been so relaxed watching the market panic. Thanks once again for being here for us.

- thechaser, August 2, 2011  


Oil – thanks Phil, got in late at 0.53 on the 38p today, set a sell for 0.75 and took the dog for a walk – 70% gain and more than enough $$ to buy dog food. TZA Aug 35/40 BCS – closed out for a 100% gain in under a month – thanks again for introducing me to these trades.

- CanuckBob, August 2, 2011  


GOOG, NFLX and AAPL all bought last hour Friday. Sold into the excitement the first hour today for an average of 15% on the options. And lots of them. Thanks again Phil for teaching me so well.

- lflantheman, August 2, 2011  


Your board has been fantastic helping the less experienced (includes me) navigate through all the turmoil. The contributions from your members has been well rounded, objective, and extremely helpful. Sans the politics you have built a fantastic community and that is a tribute to you. I thank you and all fellow members for there contributions over the past few days. Fantastic group!

- dclark41, August 3, 2011  


Phil – Not that you dont usually, but you have DEFINITELY earned your money this week. THe recommendations have been PERFECT. Selling into the initial excitement (MULTIPLE TIMES), hedges, everything. Im reading this when I get home from work and want to cry b/c I cant trade at work! I might have to start getting up at 3 AM though to catch those trades bc youre killing it then too! May you and yours have a blessed weekend!

- Jromeha, August 5, 2011  


On Optrader’s section yesterday he was asked how he works with AAPL as an investment. He replied that he just ‘plays with the covers’. I’ve got a separate portfolio where I use primarily this technique over the past 6 months. Up 60% The principles involved are stock selection, patience, patience, using covers to protect profits, rolling covers to maximize premium return, and exiting when covers are gone and stock price is high. Sometimes it’s hard to remember where you learn to do this stuff, but much of it is from integrating principles I’ve learned here with thing I already knew. Thanks for the help on this, Phil and others.

- Iflantheman, August 8, 2011  


Thank God for Phil. A few months ago (April) I didn´t even know what hedging was, and someone recommended I should check out some of Phil´s plays, especially on the retirement portfolio. When I first started to read it, none of it made a blind bit of sense to me, but I stuck with it and gradually began to work through some of the trades to see how it worked. Now I am putting on 5:1 SPY backspreads combined with bear put spreads, entering and leaving positions after consulting the VIX, and engaging in other esoteric maneuvers that are keeping my portfolio above water.

- jmm1951, August 18, 2011  


I took $2 (up 133%) and ran on those USO puts, quite a bit more than the 20 you played in the $25KP. Thank you once again for turning a bad market week into a great personal week. You will be happy to know I am back to cashy and cautious with a few of your favorite longs into the weekend. Thanks to Phil, JRW and all the members who share their knowledge here.

- Dennis, August 18, 2011  


Phil, I just wanted to say thanks for being there. The world needs more of you. Your site continues to positively change my life daily.

- Chasw, October 18, 2011  


GIVE THANKS/PHIL Have not done my 10,000 hours, but a couple of years at PSW, and moved from fishing with a single line to owner of a commercial trawler (metaphorically speaking). Now I fish with many lines. It is amazing when you go over the same information time and time again, eventually it clicks. Like planting trees; being the house, 20% sale items, selling into the excitement. and patience. I just sold an AAPL Jan 12 340/390 BCS financed by the sales of Jan 12 275 Put. The trade was put on one year ago for a net credit and exited five minutes ago for a 49 dollar per contract profit. No point in waiting till opex to see what happens, and I will just sell 10 of those VLO puts to make myself net the round 50. I no longer worry about opex coming as I have adjusted well in time for most positions that go against me. I still make some howlers (RIMM, TBT, TRGT) but I play the percentages and my winners outdistance my losers by many miles. I would never be in this position if it were not for Phil. He is a treasure, pure and simple. The goose that lays the golden egg if we care to listen and practice. Phil, a mighty big thank you.

- Winston, January 5, 2012  


It is amazing how much confidence you engender, Phil………..I knew the 1% a day trades and repeated often were possible as I had done in stretches, and I knew kill zone trades were also possible and 5% to 10% returns per month were very possible with practice, experience and smart risk management all without having to take a lot of risk, but I guess I was talking to the disbelievers and since I have dropped them into my 'why bother to try to explain it' file and come over to the dark side at PSW I feel soooo much more content not only with the returns, but with the company and a comments and the obvious opportunity to learn and learn and learn some more. It all helps the mental and emotional discipline of the trading too. So thanks again.

- Roro, January 11, 2012  


Way to go Phil! Have I said how much I appreciate your site lately! Your ability to teach and your willingless to give others a forum to demonstrate their own skill sets makes your site remarkable. I got great help from you, jmm1951, and Iflantheman (special thanks!) today. Hell, if I have many more days like this I may even be able to sign up for a full year rather than doing it just quarterly. Tomorrow is another day but, fabulous job today!

- dclark41, January 25, 2012  


Phil- I would like to echo the sentiments of dclark41. Joining this site was the best thing I have ever done to aid my growth as a trader/investor. There are so many smart and experienced people here sharing their ideas that regardless what your investing style is you will learn something daily. Thank you and all the regular contributors for your generosity.

- Acd54, January 25, 2012  


Maya, After years of being pretty good at picking stocks I still managed to lose almost as much as I made.All the reading Phil asked us to do as a new member (And everything else I can get my hands on lately) has revealed my Achilles Heal.Good stock picks do not necessarily make money. My problem was swinging for the fences. Since becoming a member Jan 1 this year and getting into to scaling into small trades I am amazed at the steady profit growth I have experienced already while not worrying about getting killed. And having fun doing it.. Phil, Thanks for the education, the help you give and the chance to learn more and get better. Also thanks to all the members who have answered the few questions I had when your not around.

- Ricpar, February 2, 2012  


You are doing a fantastic job. I think most of us our very well balanced and consequently have learned how to manage through these ever so short declines in the market without panic.

- Dclark41, April 5, 2012  


- Ricpar, February 2, 2012  


Phil has some great insight into the market. He's given me a different perspective on the market and I know I'm a better trader/investor because of it. I've been trading options since the late 80's and Phil is right. Unless you know what is going to happen (how can you, unless you have insider information), then do what the smart money does - be the house. Remember guys, we're allowed to sell options. If you're afraid to be short, then do a spread to limit your liability. When I think about the money I've made and lost on options, a good approximation is that I win 30% of the time when I do a straight buy; I win about 70% of the time when I do a spread; I win nearly 90% of the time when I sell naked.

- Autolander, April 11, 2012  


I've been trading/investing since the early 80's (my dad started me out young). I've had seven figure accounts (in the past) and I've done lots of trading, so I can say that I'm a well seasoned investor. Phil is the real deal. His trades make sense and his strategy is sound. He sees things that others miss and he's one of the best at finding price anomalies. When he makes a mistake, he has an exit strategy already planned. He hedges very well and he has an instinct which tells him to go to cash or to be all in.

- Autolander, April 13, 2012