iVillage acquires Healthology

| About: iVillage, Inc. (IVIL)

iVillage announced that it has acquired Healthology for $17.2 million. Here's the description of Healthology from the press release:

Located at http://www.healthology.com, Healthology produces one of the largest libraries of original, streaming video health programs and physician-authored articles on the Internet via a network of Web sites. Currently, the library consists of over 1,200 streaming videos and over 2,000 articles and transcripts on health-related topics primarily in the Women's Health, Healthy Aging, General Health and Men's Health categories. Healthology is also a leading syndicator of health content on the Web, actively distributing its content to over 4,500 Web sites, including leading news media organizations, online consumer portals, health foundations and medical associations.