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  • The End of Brand Advertising
    on Dec 28, 2008 CBS, DIS, GE    
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Latest Comments on Alex Rampell's Articles

  1. knoledgeable1 on The End of Brand Advertising : These "big brands" you speak of, do they really need to advertise... more »
  2. Michael J on The End of Brand Advertising : @ Knowledgeable 1 Aside from direct mail and coupons, what are... more »
  3. chuckwhole on The End of Brand Advertising : Zucker's words are prominently taped to the rabbit ears on my... more »
  4. knoledgeable1 on The End of Brand Advertising : The sine quo non of 'Brand' advertising is that it creates a... more »
  5. mediapro on The End of Brand Advertising : Hi Bob. You should read the balance of comments to get your... more »
  6. johnbee on The End of Brand Advertising : Brands will advertise by any means but if one means is as good as... more »
  7. Alex Rampell_ on The End of Brand Advertising : (from the author) To jsp -- a clickthrough is not the only way of... more »
  8. User 283977 on The End of Brand Advertising : The world is changing. However, in your first paragraph I believe... more »
  9. jsp on The End of Brand Advertising : Forgive my directness, but Alex Rampell hasn't a clue what he is... more »
  10. David H. Deans on The End of Brand Advertising : The data doesn't seem to support the notion that we're better than... more »
  11. knoledgeable1 on The End of Brand Advertising : Some of the most backward conclusions I have ever read. Same kind... more »
  12. SteveR on The End of Brand Advertising : Excellent article!! I've always wondered how many people out there... more »
  13. Gary Lucido on The End of Brand Advertising : Amen! I've been saying this for a while. I ran an Internet company... more »