Arnbjorn Ingimundarson

Paired Trade: Columbia Sportswear vs. Under Armour

Thanks for the trading idea, Alan.

An alternative you might want to consider for the short leg is Lululemon Athletica (LULU). It is a very high end brand (with a much softer image than Under Armour), with even more growth priced in than UA. For instance, EV/Sales is 2.63 and P/TB is 6.72. Like UA, LULU has a lot of short interest and you should have a good look at its chart to see if you have the stomach for shorting it.