Good article, but I'm just not sure that the company can make the turnaround happen. Every time I go to the borders by my house there are always people in the store, but none of them are ever in the checkout aisle. I haven't seen any numbers, but it seems like most of the money is being made at the coffee shop inside!
I also don't understand why the company wastes so much store space with the music/dvd section. I mean, who goes to borders for anything but the books??
I agree with you that it will be interesting to see what kind financing terms they arrange.
I like the stores, but I think i need to see the firm turn more customers into sales before I think about making an investment.
Good article, but I'm just not sure that the company can make the turnaround happen. Every time I go to the borders by my house there are always people in the store, but none of them are ever in the checkout aisle. I haven't seen any numbers, but it seems like most of the money is being made at the coffee shop inside!
I also don't understand why the company wastes so much store space with the music/dvd section. I mean, who goes to borders for anything but the books??
I agree with you that it will be interesting to see what kind financing terms they arrange.
I like the stores, but I think i need to see the firm turn more customers into sales before I think about making an investment.
Borders Keeps Us In Suspense [View article]
I also don't understand why the company wastes so much store space with the music/dvd section. I mean, who goes to borders for anything but the books??
I agree with you that it will be interesting to see what kind financing terms they arrange.
I like the stores, but I think i need to see the firm turn more customers into sales before I think about making an investment.
Borders Keeps Us In Suspense [View article]
I also don't understand why the company wastes so much store space with the music/dvd section. I mean, who goes to borders for anything but the books??
I agree with you that it will be interesting to see what kind financing terms they arrange.
I like the stores, but I think i need to see the firm turn more customers into sales before I think about making an investment.