Dr. Kris

Bare Escentuals: Expectations Ratcheted Down Too Much

I love their products but there are too many good imitators. The stock is down 90% from its mid-2007 peak. It needs to break the resistance gap at $6 on convincing volume before I'd be a buyer. Sorry, but unless they can come up with a great new product or marketing scheme, I don't think they'll be able to stand out from the rest.