Echo To All

Why News Corp Should Monetize the MySpace Parasites

i do not know how easy it is to start policing their site like that, but you do bring up an interesting point. Myspace has helped make popular some very interesting sites (including YouTube and what you mentioned above). This tells Fox interactive executives are asleep at the wheel, and truly are stuck in old media ways.

They should have been buying up these properties. They had the inside scoop, seeing traffic for what it really was, and are able to see these sites before they become really popular. The sites obviously are complimentary to their service, or the myspace community would not be using the other services.

Yet NWS didn't and they don't. I always thought NWS may have been the odd ball out regarding Old Media and its ability to understand the web. But you pointed out, underneath the superficial level they still do not.

NWS understands how to maintain MySpace, and even generate traffic. But they still do not understand their users, and even internet users in general.

Now this makes me seriously question ClownCo. NBC does not understand the web for the life of them (just look at CNBC.com for that), but now NWS it is not understanding how to build a solid internet empire aswell, even though they have the tools.