Seeking Alpha
  • Elephant Analytics
    J.C. Penney: Worth $6 If It Recaptures 75% Of Lost Market Share $JCP http://seekingalpha.com/a/15a9v
    Jan 2, 6:32 PM
    Reply (1)
    • Patook: At it's current price, JCP has a price to book value of 1.04 meaning that any lower and the company is priced lower then it's book value.
      Jan 3, 4:42 AM