E*Trade's Online Advisor Hopes to Lure DIY Investors [View article]
Zack:
Nice article. This is a timely piece and I hope to see more discussion of this kind of emerging solution. One thing I am surprised you did not mention: Where do you see FinancialEngines.com in this space? Their goal has always been to provide online portfolio guidance using their tools, and they have been around for quite a while.
E*Trade's Online Advisor Hopes to Lure DIY Investors [View article]
Nice article. This is a timely piece and I hope to see more discussion of this kind of emerging solution. One thing I am surprised you did not mention: Where do you see FinancialEngines.com in this space? Their goal has always been to provide online portfolio guidance using their tools, and they have been around for quite a while.
Regards,
Geoff