Howard S. Freedland, CFA earned his CFA designation in and has been a CFA charterholder since 1978. Mr. Freedland is currently a Principal of Emerald Direct Lending Advisers, LLC, a subsidiary of Emerald Asset Management of Leola, Pennsylvania which acquired Direct Lending Advisors in July, 2013. Mr. Freedland co-founded Direct Lending Advisors in 2012 which formed the Direct Lending Fund I, LLP in June 2012 to invest in P2P originated loans. Mr. Freedland was an invited speaker at the 2013 LendIt Conference and is an invited speaker and panelist at numerous family office and institutional investor investment conferences. During his long career, Mr. Freedland has been an analyst and portfolio manager for The St. Paul mutual fund subsidiary and CMB Investment Counsellors and the founder and manager of September Investors, an early hedge fund. He also formed and was CEO of Freedland Securities (later London Freedland), an institutional broker-dealer. Later in his career, Mr. Freedland was CFO of GE Capital – ResCom and Chairman and CEO of National Water & Power (now NWP Services). Mr. Freedland has been an active venture capital investor and has served on several public and private Boards of Directors. Mr. Freedland and his wife have a family office, Harper Foster, and are active with their children in various charitable projects.