J.P. Hannan

The Evolution of Terrestrial Radio

NTGH, thanks for the compliment. After 15 years in broadcasting- working "in the trenches" as a partner in 7 station turnarounds, working for the 15th largest radio company, and sitting on two broadcasting boards, I feel pretty comfortable with my credentials in the space.

I enjoy spirited discussions on the subject and have a thick skin. Hearing from the critics forces me to sharpen my positions, and frankly makes me better at what I do.

No one has the answer, but everyone has good ideas.

The Evolution of Terrestrial Radio

Excellent points guys, but i am in no way advocating syndicated fare as the future. I said for companies not able to develop and own their own local content, syndication would be crucial in the future because they will never be able to compete purely on music choice.

As for CCU, I always find it interesting that the industry gets painted with that one very wide brush. There are a lot of good radio companies out there doing a complete 180 from the CCU model. CCU just happens to get all the attention.

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